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SEARCHIn collaboration with the trusted partners of MODERN Spa & Wellness, we’ve put together a curated collection of wellness-focused products, programs and resources that will help you, your business and your clients thrive.
courtesy of HairMax
The team at MODERN Spa & Wellness is constantly on the lookout for innovations that will help salon and spa owners run their businesses effectively or cater to their clients with more expertise. Whether you’re looking for the perfect management software, the latest hair loss solutions, or guidance on growing your business, we take pride in helping you find the best of the best.
In collaboration with the trusted partners of MODERN Spa & Wellness, we’ve put together a curated collection of wellness-focused products, programs and resources that will help you, your business and your clients thrive. We invite you to browse through these innovations and learn more about each at its respective website.
courtesy of Becosme
Wear Your Hair Vitamins!
Becosmé Salon Professional now makes it possible to wear your hair vitamins. Offering a desirable alternative to pills, with a committed focus on professional salons and med spas, to meet your clients' needs in person. Clean beauty at its best, Becosmé Direct Hair patches have zero fillers or additives for the most discriminating client. Simply use a new patch each day on your upper arm or spot of your preference for 8-12 hours, and it’s peel, stick and go.
Created with patent-pending technology, the Becosmé patch offers a new experience in topical vitamin cosmetic patches. It provides an exciting and well-tolerated option for individuals experiencing “pill fatigue”, featuring 14 carefully selected ingredients. Made in the UK to the highest of standards, it combines luxury, lifestyle, and real performance. Latex and gluten-free, each pack is a 30-day supply.
Your Aesthetics & Wellness Software Solution
courtesy of Patient Now
PatientNow is a true clinical software solution built to help aesthetic and medical practices grow smarter and work more efficiently. Our solutions combine EMR, practice management, patient engagement, and marketing automation into one seamless system.
With AI-powered content creation and automation, PatientNow streamlines workflows, improves communication, and delivers measurable growth. Stunning before-and-after photo tools drive treatment interest while advanced lead management tools capture, track, and nurture prospects, ensuring no opportunity is lost. Practices can also simplify charting, payments, reputation management, prescriptions, and labs in a single, integrated platform.
More than software, PatientNow is a trusted partner that empowers practices to deliver exceptional patient experiences while focusing on care.
Proven Hair Growth Solutions
Discover the future of hair restoration with the FDA-cleared, Hairmax Lumina™, a premium laser hair growth device. Featuring clinically proven laser technology, Lumina is designed to regrow hair, reverse thinning, and restore confidence in just seven minutes a day—the fastest laser helmet treatment on the market.
Paired with Hairmax’s complete Density haircare collection, including nutrient-rich shampoos, conditioners, and supplements, Hairmax offers a 360° approach to hair wellness. Together, these solutions not only stimulate growth but also nourish, strengthen, and revitalize every strand for thicker, fuller-looking hair.
Modern, powerful, and backed by science—Lumina represents a new era in hair growth technology. Step into the spotlight with Hairmax. Join the salon affiliate program!
Beauty Gift Card Network
courtesy of giveBeauty
Ready to turbocharge your appointment book and cash in on the gift card boom? It’s as simple as joining the giveBeauty network. The giveBeauty gift card connects potential clients directly to you—whether they’re local or thousands of miles away sending giveBeauty love to someone in your area. This is your opportunity to grow with giveBeauty as they tap into the $400 billion gifting economy.
Accepting giveBeauty cards is as simple as credit cards—without the high fees. Join the fastest-growing beauty and wellness network for $0 up front. Create your listing at givebeauty.com and enter code GLOWUP at checkout.
courtesy of ViBrowLash
Long-Lasting, Ammonia-Free Color
ViBrowLash is high-demand lash and brow tinting with bold, vibrant color that keeps clients coming back. This turnkey system features a simple 1:1 mixing ratio and a vegan, cruelty-free formula that lasts up to four weeks.
A great option for clients who are sensitive to ammonia, ViBrowLash meets the growing demand for treatments that keep client comfort in mind. Each kit contains 120+ applications, netting up to $3,600 in service revenue. Includes three versatile color creams, activator, cleanser, tools, and protective pads—plus the education estheticians and cosmetologists need to feel confident performing the service.
Sign Up for Our E-Newsletter!
salontoday.com/newsletter-signup
From the editors of SALON TODAY, MODERN SALON and NAILS, MODERN Spa & Wellness explores how salons, spas, and beauty professionals are embracing the latest innovations in wellness, technology, and client care.
For the latest in wellness innovations and industry updates, scan our QR code to sign up for MODERN Spa & Wellness E-Newsletter.
courtesy of HairToStay
Help End 'Chemo Cuts'
HairToStay is the only national nonprofit dedicated to helping low-income cancer patients afford scalp cooling, an FDA-cleared treatment that prevents hair loss during chemotherapy. For many, preserving their hair means maintaining their identity, privacy, and a sense of control.
HairToStay works with salons, brands, and individuals across the country to raise awareness and provide subsidies to those in need. To date, HairToStay has awarded over $4.6M to more than 7,500 patients in all 50 states.
Learn more or get involved at HairToStay.org.
Victory Over Thinning Hair
courtesy of Viviscal Professional
Viviscal Professional is a non-surgical answer for hair growth in men and women, and a 100% drug-free hair supplement formula. With just two daily tablets, Viviscal Professional is clinically proven to promote existing hair growth and reduce hair shedding in 3-6 months.
Viviscal Professional supplements contain AminoMar marine complex that supplies vital nutrients needed to help maintain normal, healthy hair growth. Stylists and clients can also incorporate a cleanse, condition and treat system, the Viviscal Professional Thin to Thick system of Shampoo, Conditioner and Elixir, to impart more shine and expansion to hair.
Be your clients’ hair hero and take advantage of professional-only prices at vxpro.com.
The Ultimate Beauty Experience
courtesy of Premiere Shows
Premiere Shows is the nation’s leading network of beauty industry events, matched with world class education from top beauty brands and renowned educators. Premiere welcomes all representatives of the professional beauty industry to meet with top brands from around the globe, get hands-on education, shop, connect with their community, and stay up to date with the hottest trends in the business.
Premiere exhibitors are guaranteed to meet decision-makers from every area of the beauty industry on an exhibit floor designed to bring the beauty community together to learn, buy, and connect.
Premiere Show Group invites the beauty community to join them on this mission – let's bring beauty to the world together! Visit premiereshows.com to learn more, exhibit, and register to attend 2026 shows in Anaheim, Orlando, Columbus, and San Antonio.
The All-In-One Salon & Spa Management Software
courtesy of Phorest
Phorest is the ultimate software system designed to help salons and spas grow. From best-in-class support to integrated marketing tools and reporting that simplifies daily operations, Phorest gives you the data to understand your business inside and out.
From booking and pre-consultation, right through to consent, treatment planning and tracking, payments, post-service communication and loyalty marketing, Phorest streamlines and elevates every step of the client journey—so you can focus on delivering exceptional results.
With in-depth reporting and dashboards, plus staff performance tracking and goal setting, Phorest ensures you have all the tools you need. Every Phorest salon or spa is paired with a dedicated Salon Success Manager to maximize the system's potential and grow your business effortlessly.
courtesy of American Express
Exclusive Member Benefits for Your Business
americanexpress.com/us/merchant
What if you had savings, marketing opportunities and payment solutions to help manage your day-to-day, plus support and insights to help plan for your business’s future? Welcome to the benefits of accepting American Express.
When you accept American Express as a Member in your salon or spa, get benefits like exclusive discounts, free promotions, fraud protection, and of course, comprehensive payment solutions. At American Express, you’re more than a Merchant – you’re a Member. Explore more Member benefits today.
Are your blondes feeling blah? Give ’em a lift with LightDimensions SilkLift Strong
Sponsored by Goldwell
The winter holidays and Mother's Day are the most popular holidays for gift card campaigns in spas, salons, and medspas. SALON TODAY taps into industry experts for strategies in designing and marketing a successful campaign, as well as how to manage that cash flow influx while avoid getting into trouble with your bottom line or the IRS. Plus, five salons and spas share their case studies.
August marks Wellness Month, and a collection of spas in California and Arizona show us the specials on their service menu.
Illuminated Paths is a boxed set of 52 cards, a guidebook, and an Oracolor Wheel, a visual framework that helps readers reconnect with the qualities they want to bring into everyday life.
LifeSpa leader Ali Yanez explains why strong mentorship, predictable income, meaningful recognition and the right work environment help beauty professionals build careers that last.
The FutureIQ™ biomimetic hair longevity serum is a lightweight, fast-absorbing formula, powered by K18’s proprietary MultiVital™ technology, designed to simultaneously support hair retention, scalp vitality, and pigment longevity through biology-first intervention.
Sponsored by K18 Hair
In a video interview from the floor of Premiere Orlando 2026, SALON TODAY's Stacey Soble talks with Celluma Light Therapy to talk about the benefits of light therapy, the versatility of Celluma's light panels, and how the therapy can be incorporated into salon and spa services.
With 6,000 micro-strokes per second, the brush is a master detangler, and the dome on the flip side can be used for scalp, neck, and shoulder massage.
The Good Patch is a leading wearable wellness patch brand, offering wellness and skincare patches that support everyday needs including energy, sleep, relaxation and more.
In this expert column, internationally recognized educator Rita Perna Allor shares why beauty professionals are uniquely positioned to educate, support and empower clients, while staying within their professional scope of practice.
Aesthetic Medical Director Dr. Natalia Bratu reveals the dangers behind seven viral social media beauty trends.
The ocean-powered brand expands bestselling 24-Hour Body Serum in a new scent across body care essentials.
SkinStylus SteriLock MicroSystem is now the only microneedling device with indications for facial acne scars, periorbital wrinkles, and abdominal scars.
Developed by chemist and pharmaceutical veteran Jennifer Sherak, each formal is designed to address the evolving needs of mature skin and deliver measurable results.
The special issue offers early insights and discusses how to start thinking about a patient population that is actively redefining professionals' approach to care.
AI is changing the way businesses operate, but in the beauty and wellness industry, one thing remains true: the human touch is irreplaceable.
After four decades developing skincare products, Lea Black shares her perspective on clean beauty, ingredient sourcing, product transparency, and the questions beauty professionals should ask when evaluating skincare brands.
