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STAMP 2020: Penzone's Winning Back-to-Work Social Post

When Penzone Salons + Spas reopened after the mandatory shutdown, Owners Chuck and Debbie Penzone took the opportunity to post themselves in masks with their Penzone Strong T-shirts, and captured one of our STAMP 202 awards

Stacey Soble
Stacey SobleDirector of Brand Content Strategy
Read Stacey's Posts
December 3, 2020
STAMP 2020: Penzone's Winning Back-to-Work Social Post

 

1 min to read


Penzone Salons + Spas snag a STAMP 2020 award for their Penzone Strong social post on the reopening day. Check it Out.

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Penzone Salons + Spas
Columbus, OH
Owners: Debbie and Charles Penzone

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While communication was key for Penzone Salons + Spas during the salon closure, so was their messaging for coming through the other side. On the first day back in the salons, President and CEO Debbie Penzone and Founder and Chairman Charles Penzone proudly posed in front of one of the six locations in their PENZONE Strong T-shirts, masks and with roots and grown-out locks.

The message simply stated the salon was back and ready to welcome 200 guests for socially distant care on grand reopening day. “The hope behind the message was to reassure our guests that we were taking every safety precaution needed in order to make them feel comfortable when they came in,” Debbie says. “We ended the post with our go-to hashtag #penzonestrong. The post received more than 500 likes, garnered 5,000 impressions and reached more than 4,000 accounts.”

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2026 SALON TODAY 200: Growth Part 2

It's Day 10 of our SALON TODAY 200 reveals, and we've reached the end! Today, we toast the honorees in the second half of growth--the salons, spas, and barbershops that constantly strive to build stronger bottom lines, including Brandy Smith Stephens in Baton Rouge, Louisiana.

With skate boards in hand, a group of stylists playfully charge the photographer.

2026 SALON TODAY 200: Growth, Part 1

On Day 9 of our 2026 SALON TODAY 200 reveals, a big 'Huzzah' to our first look at the salons, spas and barbershops that fueled their growth by mastering a number of best practices, including the fun team from Lavish Hair Lounge in Albuquerque, New Mexico. (P.S. The second half of Growth comes tomorrow.)

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Stylists work with clients inside the training salon within BASE ONE, the PENZONE Salons+Spas' training center in Columbus, Ohio.

A Space to Ground Down and Level Up

With a training salon, treatment rooms, education and collaboration spaces, a podcast studio and a yoga studio, BASE ONE is the foundation for the future growth of PENZONE Salons+Spas, as well as the company's gift to their community and the industry. Peruse the image gallery or take the personalized video tour led by Debra Penzone to see this exceptional space.

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