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A Modern, Luxury, Homey Vibe in Eastern Iowa

The homey vibe of Thompson and Company Crosspark features a checkout station integrated into the U-shaped beverage and color bar, a lounge with a view of all the action and a separate grooming parlor for gentlemen clients. The salon located in Coralville, Iowa, is one of this year's SALONS OF THE YEAR.

Stacey Soble
Stacey SobleDirector of Brand Content Strategy
Read Stacey's Posts
November 7, 2024
A Modern, Luxury, Homey Vibe in Eastern Iowa
A Modern, Luxury, Homey Vibe in Eastern Iowa
A Modern, Luxury, Homey Vibe in Eastern Iowa
A Modern, Luxury, Homey Vibe in Eastern Iowa
A Modern, Luxury, Homey Vibe in Eastern Iowa
A Modern, Luxury, Homey Vibe in Eastern Iowa
A Modern, Luxury, Homey Vibe in Eastern Iowa
A Modern, Luxury, Homey Vibe in Eastern Iowa

The lounge in the middle of the salon immerses guests in the salon experience right after they check in. 

1/8
1 min to read


Thompson & Company Crosspark
Coralville, Iowa
Owners: Bobby Thompson, Kayla Thompson, Brandi Beaver, Kristen Brinson
Salon Style: High-end Luxury, Modern, Comfortable
Square Footage: 1832
Stations: 15
Equipment: Comfortel
Furniture: Arhaus, West Elm
Total Design Investment: $375,000
Retail Lines: Oligo, Thompson & Company, Innersense
Color Lines: Oligo
Design By: Kayla Thompson
Architect: Streamline Architectures
Photographer: John Choate, Storyline Multimedia

“We pride ourselves in making this space feel warm and inviting, giving guests the home-away-from home feeling. Instead of a traditional front desk, we have a check-out station as part of our U-shaped beverage and color bar. Our lounge is the middle of the salon with a 360-degree view of everything going on. And, our Parlor for gentlemen clientele is tucked away behind a small wall, giving it a cozy yet comfortable feeling. For our guests who are of legal age, we serve draft beer. It is a great treat after a long day or a weekend treat to relax and unwind.”

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Thompson + Company Crosspark was named a Salon of Distinction in our 2024 SALONS OF THE YEAR design competition. Take the tours of all our 2024 honorees by immersing yourself in our experiential Elevated Beauty feature. 

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With skate boards in hand, a group of stylists playfully charge the photographer.

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Stylists work with clients inside the training salon within BASE ONE, the PENZONE Salons+Spas' training center in Columbus, Ohio.

A Space to Ground Down and Level Up

With a training salon, treatment rooms, education and collaboration spaces, a podcast studio and a yoga studio, BASE ONE is the foundation for the future growth of PENZONE Salons+Spas, as well as the company's gift to their community and the industry. Peruse the image gallery or take the personalized video tour led by Debra Penzone to see this exceptional space.

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