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2023 SALON TODAY 200: Environmental Sustainability and Philanthropy

They are eco-warriers who use Mother Earth as the compass for their strategic business decisions. They lead with their hearts, seeking causes where they can impact the most positive change. Meet the 2023 SALON TODAY 200 honorees in the categories of Environmental Sustainability and Philanthropy, including Panache An Aveda Salon and Spa.

Stacey Soble
Stacey SobleDirector of Brand Content Strategy
Read Stacey's Posts
February 23, 2023
2023 SALON TODAY 200: Environmental Sustainability and Philanthropy

 

4 min to read


ENVIRONMENTAL SUSTAINABILITY

Green-minded salons and spas make strategic decisions that not only better the world around them, but strengthen and grow their own businesses. They also serve as environmental educators, movitating their team members and clients to do the same. 

A friendly welcome from the front desk at Ecocentric Salon in Middletown, Delaware.

ECOCENTRIC SALON
Middletown, DE
ecocentricbeauty.com
Carla Jennings
SQUARE FEET: 3500     
TOTAL EMPLOYEES: 31
BEST-SELLING RETAIL: Aveda, Milbon 
COLOR: Aveda, Redken 
SKINCARE: Aveda  
TECH SUPPORT: SalonBiz, Textel  
“Not only are we positively impacting the environment, being a Green Circle salon sets us apart from our competition, giving us a major point of difference from other salons in our area.” 

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THE B HIVE SALON
Hillsdale, NJ
thebhivesalon.com
Angela Alba, James Alba
SQUARE FEET: 1700     
TOTAL EMPLOYEES: 8
BEST-SELLING RETAIL: Davines  
COLOR: Davines  
SKINCARE: Comfort Zone  
NAIL CARE: Karma Organic  
TECH SUPPORT: Phorest, Salon Ninja, Tippy, Vish
ASSOCIATIONS: Intercoiffure
“We have monitored and managed recycling, color waste, water usage, and energy usage, and more over the years. Our vision as pioneers in sustainability has always been to make progress, not to be perfect.”

Owner Linzie Davis having a little beauty fun at The Lordis Loft Salon and Day Spa in Charleston, South Carolina.

THE LORDIS LOFT SALON AND DAY SPA
Charleston, SC
lordisloft.com
Linzie Davis
SQUARE FEET: 2700, 1700    
TOTAL EMPLOYEES: 12
BEST-SELLING RETAIL: Aveda
COLOR: Aveda, Redken 
SKINCARE: Aveda, Dinair, RevitaLash  
TECH SUPPORT: Demandforce, Meet Your Stylist, Pay Simple
ASSOCIATIONS: PBA
“We are one of two Green Circle salons in South Carolina and have a specific recycling program through the Charleston Aquarium that recycles all plastic caps and lids.”

The team from Whip Salon in Ridgefield, Connecticut.

WHIP SALON
Ridgefield, CT
whipsalon.com
Amy Pal
SQUARE FEET: 2000     
TOTAL EMPLOYEES: 24
BEST-SELLING RETAIL: Davines, Redken, Whip Salon
COLOR: L’Oreal, Wella 
TECH SUPPORT: Mytime
“We created Local Green Salon, a company which helps us recycle across our five locations and helps local schools and other salons. The concept was rolled out through staff trainings, new receptacles and signage.”    

PHILANTHROPY

Some salons lead with their hearts, searching their communities for causes where their talent, time andmoney can bring the most positive change. At the same time, they know the goodwill generated and the connections forged help grow their own businesses. 

IRA LUDWICK SALON
Bethesda, MD
iraludwicksalon.com
Ira Ludwick
SQUARE FEET: 2800     
TOTAL EMPLOYEES: 21
BEST-SELLING RETAIL: Kerastase, Oribe, Davines
COLOR: Artego, Goldwell 
SKINCARE: Skin Fitness, Procell   
TECH SUPPORT: STX, GoDaddy  
ASSOCIATIONS: Intercoiffure
“Every October, we donate 3% of all service sales to the Oncology Patient Navigator Program at Suburban Hospital/John’s Hopkins. Even during the pandemic, we never wavered from this commitment.”

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Providing hair and makeup services for the contestants in the Miss Chinatown USA pageant, Vivian Yeh (second from left), owner of Josephine’s Day Spa and Salon, poses with some contestants.

JOSEPHINE'S DAY SPA AND SALON
Houston, TX
josephinesdayspa.com
Vivian Yeh
SQUARE FEET: 5600, 1000    
TOTAL EMPLOYEES: 48
BEST-SELLING RETAIL: Aveda  
COLOR: Aveda  
SKINCARE: Aveda  
TECH SUPPORT: SalonBiz, Vish, Textel, Listen360, SaloBiz
ASSOCIATIONS: Intercoiffure
“We never deny any donation request, especially for a non-profit organization. We donated service gift cards, as well as a monetary donation, to Ukrainian Poland relief. We were so privileged to give back to this organization to make a lifesaving difference to families affected by this conflict.”

Kristy Weeks and Michelle Vijgen, owners of Panache An Aveda Salon Spa.

PANACHE AN AVEDA SALON AND SPA
Saint Augustine, FL
getpanache.com
Kristy Weeks and Michelle Vijgen
SQUARE FEET: 3400     
TOTAL EMPLOYEES: 52
BEST-SELLING RETAIL: Aveda, ColorWow 
COLOR: Aveda  
SKINCARE: Eminence, Aveda, Hydrafacial
NAIL CARE: SNS, OPI 
TECH SUPPORT: SalonBiz, Meet Your Stylist, Vish, Reach
ASSOCIATIONS: ISBN, PBA
“We are known for our epic Love Your Mother Eco Fashion Show. This year, we collaborated with local artists, businesses, and other Aveda Florida salon pros to create fashion from trash and raise more than $130,000 for Matanzas Riverkeepers along with awareness about clean rivers, runoffs and estuaries.”

The team from Salon Allure in Huntsville, Alabama.

SALON ALLURE INC
Huntsville, AL
salonallurehuntsville.com
Michelle McGough, Lindsay Odom, Emily Murphy, April Liles
SQUARE FEET: 2600     
TOTAL EMPLOYEES: 29
BEST-SELLING RETAIL: Redken, Pureology, Mizani
COLOR: Redken, Pulp Riot 
SKINCARE: Aveda  
NAIL CARE: OPI  
TECH SUPPORT: Envision, Vish, Envision  
ASSOCIATIONS: PBA
“To help us stay aware of needs in the community, our website has a donation page with a form that charity representatives can submit to us.”

THE PARLOR AVEDA
Las Vegas, NV
theparlorlv.com
Matthew Martin and Douglas Salladay
SQUARE FEET: 1650, 950    
TOTAL EMPLOYEES: 29
BEST-SELLING RETAIL: Aveda  
COLOR: Aveda  
SKINCARE: Aveda  
TECH SUPPORT: Meevo, Demandforce  
ASSOCIATIONS: PBA
“As Earth Month Leaders, we organize an annual “Clean Up” event at the Las Vegas Wetlands Park, a naturally landscaped, final destination for unabsorbed rain and water that flows through the Las Vegas Valley.”

The team from Trixies Salon and Spa in Des Moines, Iowa.

TRIXIES SALON & SPA
Des Moines, IA
trixiessalon.com
Tricia Rivas
SQUARE FEET: 1500, 2500, 1500, 1500, 1500 
TOTAL EMPLOYEES: 22
BEST-SELLING RETAIL: Aveda  
COLOR: Aveda  
SKINCARE: Aveda, Dermalogica 
TECH SUPPORT: SalonBiz, Demandforce  
ASSOCIATIONS: Intercoiffure, 2 to 10
“For our newest partnership, we added three full-service salon and spa locations in WesleyLife senior communities to offer services to residents, staff, and the community. The pillars of our community are our older generation.”

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