When you look at it, marketing really is a grander version of the “Show and Tell” sessions we all enjoyed in elementary school. It’s your chance to grab your community’s attention, show them why they should visit your salon, spa or barbershop, and tell them all about your outstanding services, products and staff.
STAMP, SALON TODAY’s Annual Marketing Program takes “Show and Tell” to a national level by gathering and celebrating the best marketing and promotional ideas in the professional salon industry. Peruse the categories, examine all your marketing adventures in the past year and decide what you’d like to show and tell us! There are 26 application categories including traditional marketing, digital marketing, social media marketing, branding, in-salon marketing and campaigns.
This year we've even included two new categories to capture the creativity the professional beauty industry display during the COVID-19 crisis. One examines the marketing materials salons put together to generate sales while they were closed through gift cards, retail and virtual consultations. The second takes a look a the communications beauty establishments sent to clients regarding openings, closings and new policies and procedures.
To enter, you simply need to fill out the applicant information section and enter one or more categories. You may though, compete in as many STAMP sections as you want. (Fees vary per number of entries).
The STAMP honorees will be published in SALON TODAY’s September/October 2020 issue. Deadline is June 30, 2020. Enter today!
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