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The new LashLovr experience combines intelligent lash matching with real-time visualization using Perfect Corp.'s beauty APIs.
The partnership introduces is designed to help Salon Lofts’ independent beauty professionals reduce costs, expand services, and grow their businesses with a leader in lash and brow beauty.
A quick and easy service that can be applied by an esthetician or a stylist, Vomor's 10-Day Lashes are the perfect ticket booster for clients who have a special event or just want beautiful lashes without the time and financial commitment of lash extensions.
Is 2020 the year of the nap? Get details on the top wellness trends to look out for PLUS a list of the healthiest cities in America.
These stats were compiled by Square, the credit card processing company, and they show how consumers today are spending their money on beauty.
NovaLash celebrates Beth Fetzer as she retires from her position as Chief Operations Officer.
MODERN SALON Editor in Chief Alison Alhamed gets a set of NovaLash Eyelash Extensions. Read her review, see the before and after and learn about the financial opportunities lash extensions provide professionals.
Just like face-framing highlights brighten up a face, lash extensions give clients a more youthful, healthy glow. Here are 10 must-see lash transformations from NovaLash artists.
Eyelash services are one of the hottest subsets of the beauty industry, and this growing market has yet to see a proper chair for these processes. Takara Belmont’s Riche chair is here to finally change that.
For more than 30 years, Sophy Merszei, CEO and founder of NovaLash, has been fighting the unpleasant and often debilitating symptoms of Lyme Disease. Merszei and Team NovaLash are set to bring awareness to this disease.
Sponsored by NovaLash
A soft, fluffy, and multi-dimensional finish is the signature feature of the Extension Mermaid design. These fishtail-shaped lash clusters have been expertly created to achieve a unique lash look for your client.
On November 14, RevitaLash Cosmetics and City of Hope, a leading cancer research and treatment center, hosted the Fourth Annual Gayle Brinkenhoff Breast Cancer Symposium, which brought global research scientists and clinicians together at the City of Hope campus in Duarte, CA.
The i-ENVY Professional Starter Kit includes 27 false eyelash essentials with a vanity case.
Do all beauty trends follow each other? As we start to see a softer, more natural trend in hair and hair color will this also be reflected in eyelash extensions and lash designs?
Tonje Fjeldberg Elshaug of Alfaz del Pi, Spain was named 2018 Lash Artist of the Year, the second year in a row a global lash artist has taken home the top prize.
2018 marks the 7th annual LASHoff Awards, which will be held February 9 in Houston. The event and competition celebrates top Lash Stylists and Salons from around the world to further develop their business. The highlight? The winners of Lash Artist of the Year and Fan’s Choice of the Year will be announced.
Lash artist Fotini Filini shares tips on lashing clients before their big day.
