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The recent panic over Instagram’s changes to its privacy and terms of service that appeared to give it the right to sell on users’ photographs, including hair images, reinforces the need to watermark all photos across all social networks, warns social media expert Valorie Reavis, founder of Linkup Marketing.
As Facebook announced plans for its new Graph Search function, social media guru Valorie Reavis helps salons prepare to harvest a great new resource for client referrals.
In the sixth blog in her Facebook Insights series, social media guru Valorie Reavis shows you how to measure who care about what you have to say on Facebook.
Linkup Marketing's Valorie Reavis shows you how to get the most out of your salon marketing budget with Smartphone advertising.
In honor of the season social media expert, Kelly Ehlers, has been giving away ideas to implement on your salon’s social networks. In this final installment learn how to use Foursquare to give back to your community.
In honor of the season social media expert, Kelly Ehlers, is giving away three simple promotional ideas to implement this month on your salon’s social networks. This, the second installment, details a Pinterest couponing campaign.
In honor of the season social media expert, Kelly Ehlers, is giving away three simple promotional ideas to implement this month on your salon’s social networks. In this, the second installment of the series, she details a promotion Ehlers has dubbed the "Facebook Pop-Up Party."
In honor of the season social media expert, Kelly Ehlers, will be giving three simple promotional ideas to implement this month on your salon’s social networks. The most exciting part of these ideas is that they only require a small amount of customization to make them your own!
Growing your Facebook fans may seem like a daunting task. You can create easily create an engaging Facebook page, with beautiful photos and content, but unless you know how to best promote it, your fans may never find you! Here at Style Sync, we often remind our clients that social media is not a popularity contest, but in the same regard, it’s important to have a valuable audience to talk to on your Facebook page.
Social Media Expert, Kelly Ehlers, gets the inspirations behind celebrity Colorist Aura Friendman's social media endeavors. From inspiration to new clients Aura's doing it right, and her Tumblr is making waves.
Social media expert Kelly Ehlers outlines how salons can use the Tumblr blogging platform to increase their online marketing presence.
Do you hear jingle bells yet? Most major retailers start debuting their holiday merchandise in October, and it’s the perfect time for you to solidify your special service and retail plans.
Website, mobile marketing, social media, e-mail newsletter and blogs.
Linkup Marketing's Valorie Reavis introduces owners to Pinterest, and offers some winning pinning tips.
An Interview with Ale Bonilla (aka "The Hair Ninja") about successfully using vblogs to promote your salon business. Including tips and tricks to fresh organic content.
Social media expert Kelly Ehlers discusses how Vblogs (social media lingo for "video blogs") take your behind-the-scenes content and digitalize it, personalizing your salon for your customers. It is video content that you create to tell a story about your brand to the masses…and the best part, it’s easy and very cost effective!
One of the most common misconceptions surrounding social media for business is that it’s a popularity contest.
