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Faces of Leadership

As part of SALON TODAY's coverage of leadership types and analytical and creative thinkers, we asked our sponsors to explore their business history, management style and what they attribute to the company's success.

Facts, Figures, Trivia

Although 88 percent of consumers expect to learn about products as part of the salon experience, 71 percent of salon clients were not offered a product introduction—one of the eye-opening revelations from the landmark Business of Beauty study presented at the Professional Beauty Association’s Symposium.

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Boosting Your Online Presence

What shows up when you do a Google search of your salon’s name? Robert Andrew Salons & Spas (robertandrew.com) in Gambrills, MD, owned by Robert Zupko, decided they wanted to boost their number of responses in search listings and hired an ...

In The Know|News|Jul 10, 2011

The Social Network Addiction

For months, my family, friends and colleagues have prodded me to set up a Facebook account. I'll admit it—I've been resisting. Not because it intimidated me, but rather because I know myself way too well.

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In The Know|News|Jul 10, 2011

The Power of Your Words

I'm furious with my mother-in-law's stylist, yet I've never even met her. Although it was unintentional, her careless compliment unraveled six months of pleading, cajoling and persuading on our family's behalf.

An Owner’s Life

EVER FEEL LIKE YOUR JOB AS A SALON OWNER AND LEADER IS NEVER DONE? WELL ACCORDING TO A RECENT SURVEY CONDUCTED BY SALON TODAY, YOU CERTAINLY PUT IN THE HOURS. FIFTY-TWO OWNERS FROM OUR PROVIEW PANEL RECENTLY RESPONDED TO A BRIEF ONLINE SURVEY, AND THIS IS WHAT THEY HAD TO SAY:

Salon Today 200: INVENTORY CONTROL

The best way to infuse cash into your business is to get a tighter grip on what you keep in inventory. These ST200 honorees have mastered just-in-time ordering and eliminated the guesswork and waste by using sophisticated inventory systems.

Salon Today 200: MARKETING

Getting your message heard has more to do with your creativity than it does the actual budget you spend. These ST200 honorees created campaigns that got them noticed—bringing new clients through the front door and selling them more product and services while they’re in the chair.

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