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Being relevant keeps your clients coming back for more, ensures your work is inspirational and pushes your business forward. HOB Academy's Akin Konizi shares five strategies for staying relevant.
A change of seasons is the perfect time to introduce your clientele to a few new services, then assess which ones to add to your permanent spa menu. La Paloma Spa in Tucson come up with a variety of new packages for besties, men and couples. Check them out.
Working in beauty doesn’t have to hurt. Learn how Somatic Movement helps hairstylists, lash artists, and other beauty pros release tension, improve posture, and extend their careers.
Loyalty and dedication have set Christing Scovotti apart as a valuable leader at Interlocks Salon. Find out how she rose from front desk concierge to Chief Operating Officer, helping to shape the business over the years.
One is implusive, experience-driven and FOMO-filled. The other discipined, calculated and security seeking. Kati Whitlege shows you how to tailor the experience, conversation and retail recommendations to both.
Attending Data-Driven Salon Summit and the SALON TODAY 200 Award dinner last spring made an incredible impact on Owner Ashley Boehler, resulting in big changes at Revive Salon & Day Spa in Findlay, Ohio. We invited Asley to blog about her experience.
Author and Lifestyle Coach Mark Reinisch's new book challenges the outdated 'work ethic' model, which values success over health, happiness, and the soul. His antidote: wellness ethic lifestyle design--a bold, practical approach to building a life that works for you, on your terms.
When it came time to reinvent, research showed that Kenneth's Salon and Day Spa's younger guests weren't interested in their mother's day spa, while their older demographic wanted maintenance services that were performed more quickly. The result? An open concept bar with four facial bar chairs, one head spa, four pedicure chairs and eight nail stations.
In today’s uncertain economy—where rising costs, industry changes, and shifting client habits can impact a stylist’s income—having a steady, reliable work situation can make all the difference. In this panel discussion, three experienced stylists share how a stable salon environment has given them consistent income, access to benefits like insurance, and peace of mind. Learn practical ways to evaluate your own career options and protect your future in the beauty industry.
August is Clean Water Month, and it’s a topic that doesn’t get enough airtime considering how much salons rely on it for their service outcomes. Sustain Beauty Co. offers some top tips for being water-wise.
