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While most US vacation-goers are avoiding going abroad, they are still spending money on trip-worthy hair. Phorest Salon Software looked into the summer prep behavior of US salon goers, ranking the states whose citizens spend the most. The third one may shock you.
Phorest brings back world's biggest salon challenge--30Days2Grow, with a new spin for 2021, and a salon success bundle worth $2,000.
For most salons, 2021 marks the road to recovery, but getting your business back on track will require a shift in leadership focus and a keen understanding of how today's consumers behave. These seven steps will help you create and maintain a booming business in 2021.
Eufora International announces Phorest Salon Software as an exclusive salon software partner. Customers will benefit with more powerful metrics and tools through the sharing of data and insights, and with a co-hosted education program.
Raise your game, raise your team, raise your resilience.
From establishing a pop-up salon to building an e-commerce presence, Blu A Color Salon in Missouri is striving to create a successful holiday season that makes up for losses due to the 2020 shutdown. See how their team members are beating 2019 numbers month after month, despite the fact they currently are saddled with a 25% capacity restriction.
Sponsored by Phorest Salon Software 2021
Phorest Salon Software helps salons get back to business with a new reopening playbook and a host of support materials.
How and what you communicate to your clients is an essential part of your reopening plans. In his newest blog, Phorest's Chris Brennan walks through three emails you should be sending your clients, including the reopening announcement, the confirmation email & SMS and the waiting list email and SMS.
Phorest Salon Software launches its 2020 version of 30Days2Grow, this time with a quarantine twist.
Clients who stretch their appointments, or worse who stray to other salons, leave costly holes in a salon’s appointment schedule. An automated marketing tool now can track a client’s history, determine when she’s overdo and send her a reminder to book her next appointment.
Sponsored by Phorest Salon Software 2021
A new survey of 1,000 owners by Phorest Salon Software discovers that almost half have considered giving up their dream of salon ownership--then the survey explores the reasons these owners are feeling so overwhelmed.
Instagram is emerging as the industry's most powerful platform, and one of the most exciting and successful ways to leverage it for marketing is to invite local influencers to 'takeover' your account for a set period of time. Phorest's Chris Brennan shows you how.
In an effort to make a positive environmental change, Phorest Salon Software encourages all salons to take the Salon Paperless Pledge, committing to produce zero paper receipts on October 24.
While you might be focused on your salon team's Halloween costume contest, your clients are already contemplating booking their Christmas appointments, according to data from Phorest Salon Software. That means now is the time to get your holiday marketing rolling.
Phorest's Chris Brennan explores how hiring a salon marketing director can help you get your brand out to the world, while showing you how you can delegate these responsibilities smoothly.
With a ribbon-cutting ceremony and a flurry of congratulatory speeches, Phorest makes Philadelphia home for its US operations.
Instead of offering clients discounts, Phorest's TreatCard helps loyal clients accumulate points then owners can reward them with products or services they've never tried before.
