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In The Know|News|Jun 10, 2016

Elevate Redefines Beauty Education

The coolest hair show in the country is one you probably haven’t heard of yet. It’s location changes with every new event, no traditional marketing is used to advertise it, and it’s not affiliated with any manufacturers.There ...

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In The Know|News|Jun 9, 2016

CHI Dry Conditioner

CHI Dry Conditioner is a waterless conditioning spray that smoothes and softens hair, while adding shine and luster for healthier more manageable styles in between shampoos.Dry Conditioner protects and maintains hair’s strength and ...

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In The Know|News|May 18, 2016

2016 NAHA FINALISTS: Salon Team

It's the moment you have been waiting for all year! To kick off the excitement of the North American Hairstyling Awards (NAHA), the Professional Beauty Association (PBA) presents the 2016 NAHA finalists. Flip through the slideshow ...

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