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No-Shows: Does Your City Have a High Rate?
Maybe it's not you; it's them. Check Booksy's survey of 15 major cities ranked by percentage of clients who don't show up for their beauty or wellness appointment.
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September 23, 2021
Adam Winger for unsplash
1 min to read
Some days it may seem as if more clients are no-shows than shows, but according to a Booksy survey, at worst over time only about 2 percent of clients don't even give the salon a heads-up before bailing on their appointment. The poll of beauty and wellness businesses in 15 cities across the U.S. indicates that your rate of no-shows may depend upon your salon's location.
In the survey, the greater Minneapolis-St. Paul area had the highest rate of no-shows—2.37%—and perhaps the upper Midwest's frigid weather plays a role, because the Twin Cities were followed by Milwaukee and Chicago. However, the southern cities didn't necessarily shine; at 0.98%, Stamford, CT, was the spot in the survey that boasted the lightest no-show impact.
In this ranking, each city represents its full metropolitan area which, in some cases, bleeds into a neighboring state:
Minneapolis-St. Paul, MN: 2.37%
Milwaukee, WI: 2.19%
Chicago, IL: 2.14%
El Paso, TX: 2.11%
Portland, OR: 2.03%
Austin, TX: 2.02%
Louisville, KY: 2.02%
St. Louis, MO: 2.0%
Riverside-San Bernardino, CA: 1.99%
Phoenix, AZ: 1.97%
Nashville, TN: 1.38%
New Orleans, LA: 1.31%
San Francisco, CA: 1.30%
Cincinnati, OH: .22%
Bridgeport-Stamford, CT: 0.98%
Originally posted on Modern Salon
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