Fresha Launches 6 New Automated Text Notifications
There's no doubt, text messages get your clients' attention like no other communication. Fresha recently added six new automated text notifications so you can keep your clients in the loop about their appointments and say thank you!
Is a Cashless Culture Killing Tips?
The pandemic has contributed to the transition from cash to credit card, which is impacting the way clients tip their stylists and barbers. In this blog, Book Salon's Harri Myllylä explains the shift, and how salons can preserve tip income.
SaaSworthy Names Booksy Fastest Growing Software in Spa and Salon Management in Q3 2022
Booksy has been named "Fastest Growing Software in Spa and Salon Management for Q3 2022" by SaaSworthy, an online guide that helps businesses choose the best software for their needs.
Handsome App Launches Mastermind Coaching
Handsome is giving pros access to education and resources to advance in their careers through it's free app and through the launch of a new Mastermind space, a digital community where salon pros can access industry educators and coaches.
Booksy Launches Get Discovered Backstage Contest
Beauty pros can win a once-in-a-lifetime opportunity to style top performers at a music festival thanks to Booksy.
Understanding SEO and How to Leverage It
Boosting your SEO so your salon lands on Page One of Google's search results can make a world of difference to the number of new clients you lure in. Imaginal Marketing's Lauren Bakos walks you through the basics.
Booksy Introduces No-Show Cancellation Protection Feature
Through Booksy's no-show protection feature, service providers can charge clients a percentage of a service upfront or apply a cancellation fee in case of a no-show or last-minute cancellation.
Booksy Introduces New Add-Ons Feature to their App
The salon software Booksy introduces a new features to their app that helps beauty professionals upsell and increase their revenue, and the proof is in the numbers.
Rosy Salon Software Partners with Tippy for Integrated Tipping Options
The on-the-go, cashless tipping solution now coordinates with Rosy's point-of-sale software.
3 Simple Ways to Transform Team Happiness
Happy, motivated service professionals are the heart and soul of any salon or spa. As a salon owner, though, it's easy to focus on 5-Star Service instead of team happiness. After all, your guests bring in the money, but truly it's about being an extraordinary leader to the people who work for you so that you can keep your talent.
Booksy Unveils its 2022 Campaign "Get Discovered"
The salon software company play matchmaker--helping beauty and barbering pros find their forever clients with a powerful marketing campaign.
Vish Waste Warriors Awards Identifies 2022 Top Sustainability Champions
The color management system Vish recognizes the top colorists and salons who are preventing color waste. Meet the 2022 Waste Warriors and see how much they are saving.
Instagram's Collab Feature: What You Need to Know
Salon.Marketing's Lucas Renfroe is back, with a helpful tip on how your business can collaborate with a content creator to gain more reach for both of your posts.
Fresha Acquires Australian Platform Bookwell
Following an investment in funding from General Atlantic, Fresha adds to its extensive base of more than 60,000 partner salons and spa by acquiring the Australian platform Bookwell.
by Stacey Soble
Consumers Seek Value, Reputation and a High-End Experience When Selecting a Hair Salon
A new study conducted by Boulevard explores how customers choose a new salon and new stylist, as well as what motivates them to buy a product. It also illustrates the important role online booking plays.
A Former Marketing Pro Follows Her Dream into Cosmetology
How a passion for hair, a background in marketing and a leg up in school helped this salon professional blossom.
App Update Gives Clients Virtual Try-on, Skin Diagnosis, and Data-driven Personalization
Tricoci Salons & Spas partners with Perfect Corp to provide salon guests with best-in-class augmented reality and artificial intelligence experiences.