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Director of Brand Content Strategy
Stacey Soble has been involved in the conversation of salon business for more than two decades—as a reporter, a consultant and as the editor in chief of SALON TODAY. She has been responsible for growing the brand's celebrated recognition programs, SALON TODAY 200 and SALONS OF THE YEAR, and has launched two new competitions in recent years--STAMP (SALON TODAY's Annual Marketing Program) and the SALON TODAY Total Makeover Competition. She is a frequent speaker on the topic of salon business at industry events.
The older I get, the less excited I am about collecting the afternoon mail. Bills and junk mail tend to overwhelm anything of interest, and sorting through the stack tends to waste valuable time.Recently though, a small, hand-addressed envelope ...
The best and most successful salons are those that constantly innovate, says Shannon King, the co-owner of Hair & Co BKLYN and the newly appointed ambassador to Exthand Shears. In this blog, King offers some powerful advice on how to drive ...
When it comes to salon culture, business coaches are fond of brandishing warnings to their salon-owner clients: “If you don’t make a conscious decision to define and cultivate your salon culture, it will be cultivated for ...
Signatures Salon in Lake Charles, Illinois, is a prime example of a business that leverages its culture to drive its business decisions. Several years ago, Owner Wendy White McCown charged her leadership team with developing the salon’s ...
Two years ago, the team at Spa Bleu, with two locations in Barrington and West Dundee, Illinois, came up with 10 shared values to help define their culture.“First, the leadership team narrowed down the values,” says Heather Hazlett, ...
Chris Murphy, who co-owns three Maximum FX salons with Javier Herrera, came to the salon industry with a background in finance. They bought the original salon in 2002 and expanded into a second location in 2006. Currently, there are three ...
Laura Ortmann believes establishing her salon’s culture is a challenging, never-ending job. As a former attorney who purchased the existing Ginger Bay Salon and Spa in St. Louis in 2008, one of her first tasks was defining the ...
Attending Luxury Brand Partners’ Front Row in Miami in January resulted in a big payoff for Santiago Romero, owner of Project Luxe Salon in Albuquerque, New Mexico.Romero was the grand prize winner of an on-site raffle held by one of the ...
It’s time to take off the blinders and re-think our roles in the Business of Beauty. Our view should not be limited to cutting hair, nails and spa services. It most certainly should not be focused solely on women.What are we missing? ...
As the leader of the Front Desk Division for Summit Salon Businesss Center, Kristi Valenzuela coaches salon owners to be mindful of the culture gap that often exists between the front desk staff and the rest of the salon team.“Whether ...
At America’s Beauty Show to debut V76’s new packaging, Vaughn Acord took a moment to step away from the busy show floor to discuss the opportunity men present salons with Salon Today’s Stacey Soble via Periscope. Below are some ...
Leon Alexander is on a mission.In fact, Alexander, who holds a Ph.D. in behavioral psychology and is the founder and president of the salon design company Eurisko, is striving to elevate the thinking of the professional salon industry on how to ...
If you’ve taken a peek at Salon Today’s Total Salon Makeover application and considered entering, Estelle Bouras, owner of the Jon Kailey Salon in Wilmette, Illinois, encourages you to do it. “Last year, I deleted the email ...
Pamela McNair-Wingate opened the first Gadabout Salon in 1979 with a staff of eight in an 800-square-feet space. Today, the Tucson-based, family-owned Gadabout brand is an award-winning business including five salon locations, two VerVe ...
Pro-Panorama is the 2016 national launch of Club Intrigue, a shared education event that focuses on local communities coming together face-to-face and without barriers to build relationships, collaborate, and have fun.The event which has its ...
The energy was high as attendees flooded into Atlanta’s hot Havana Night Club for the first, highly anticipated Club Intrigue of the New Year.Club Intrigue is a shared education event, focusing on local communities coming together ...
This year, Syntec Business Systems, Inc. (Syntec), the developers of Insight Salon & Spa Software, proudly celebrate their 25th year in the professional beauty industry. The effective and user-friendly software helps salon owners schedule ...
