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Director of Brand Content Strategy
Stacey Soble has been involved in the conversation of salon business for more than two decades—as a reporter, a consultant and as the editor in chief of SALON TODAY. She has been responsible for growing the brand's celebrated recognition programs, SALON TODAY 200 and SALONS OF THE YEAR, and has launched two new competitions in recent years--STAMP (SALON TODAY's Annual Marketing Program) and the SALON TODAY Total Makeover Competition. She is a frequent speaker on the topic of salon business at industry events.
Trisha Kemp, director of business development, talks about the impact different elements in the water have on your clients' hair, and how a simple salon treatment can help prepare the hair for your salon’s best work, even allowing you to guarantee your work.
You may have heard the old idiom, "You've got rocks in your head!" which refers to someone with less that full intelligence. But has anyone ever told you, "You've got rocks on your hair!"
FINALLY, THERE’S SOME SOLID EVIDENCE that the economy is recovering for the professional beauty industry. Professional Consultants & Resources, the leading strategic consultant and industry data source in the beauty industry, recently released its 2010 Professional Salon Industry Study, which reports overall salon industry growth at 4.5% and salon hair care growth at 4% in 2010.
The wide use of professional-use hair smoothing products containing keratin has sparked varying concerns regarding ingredients and questions around potential safety issues. In response to this industry-wide issue and to help educate and inform the industry.
When Patricia Owen, owner of Faces DaySpa in Hilton Head, South Carolina, became involved with her local Chamber of Commerce, she never dreamed she'd serve on the Board of Directors for the U.S. Chamber of Commerce. In this podcast, she shares that journey and offers advice for other owners who'd like to get involved.
For more than a decade I enjoyed watching Patricia Owen, owner of Faces DaySpa in Hilton Head, South Carolina, grow her business. I've tapped her business savvy for features on building spa profitability, retailing and developing a an emergency preparedness plan—in her case, the threat was hurricanes. And, I've even had the pleasure of being a client in her spa—best reflexology foot massage I've ever had!
Nothing beats an innovative business class to fuel your future salon growth. Nothing beats an inspirational tradeshow to jumpstart your creative engine. But sometimes attending live just isn't an option.
IN CHILDHOOD, the proclamation of a “snow day” brought shouts of joy. But for too many salon owners across the country, Blizzaster 2011 ushered in client cancellations, staff absenteeism and forced closings. While sales are typically sluggish post-holiday, this extra wintery hiccup caused a ripple of panic, as owners studied their monthly projections.
FINALLY, THERE’S SOME SOLID EVIDENCE that the economy is recovering for the professional beauty industry. Professional Consultants & Resources, the leading strategic consultant and industry data source in the beauty industry, recently released its 2010 Professional Salon Industry Study, which reports overall salon industry growth at 4.5% and salon hair care growth at 4% in 2010.
Neil Ducoff, the CEO and founder of Strategies and the award-winning author of "No-Compromise Leadership" will help salon owners at the ABS business forum go home with no compromises. Here, he talks about what that means.
If you've worked in the hair industry for any length of time, you know that Vidal Sassoon is famous for his revolutionary five-point cut, for creating Mia Farrow's iconic look for Rosemary's Baby in front of press in a boxing ring, and for his wildly successful product line. And if you have some years on you like I do, you can even probably sing the "If You Don't Look Good, We Don't Look Good" jingle.
Two habitually late stylists slink into the monthly staff meeting halfway through the agenda. As the meeting concludes, the owner asks the stylists to stay after a moment
As manager of shopper-based design for P&G Salon Professional, Mark Komanecky talks about why in this day and age it's so important for salon owners to understand the concepts of shopper-based design and what advantages a salon has over other retail outlets.
The traditional salon retail areas don’t sell product the way they used to because the beauty shopper has changed, says Mark Komanecky, manager of shopper-based design for P&G Salon Professsional. “Today’s beauty shopper has more choices in where and how to buy beauty. More than 200 beauty brands have launched in the last decade, so shopper are more confused. But they’re also savvier—they’re researching products online, studying magazines and discussing with friends.”
As the Blizzaster of 2011 swept through the country, it left salon closings, client cancellations, staff absenteeism and even broken water pipes in its wake. While salon and spa sales are typically sluggish in January and February anyway, this wintery hiccup is causing a ripple of panic as owners study their monthly sales projections. But we've found many owners won't take it while sitting buried in the snow, and they're actively communicating with clients and extending hours and days to keep guests on schedule, developing special winter promotions and even helping guests dig out their cars. Follow this running blog, as owners share their stories, and owners and salon coaches offer suggestions for recouping lost sales.
As the Blizzaster of 2011 swept through the country, it left salon closings, client cancellations, staff absenteeism and even broken water pipes in its wake. While salon and spa sales are typically sluggish in January and February anyway, this wintery hiccup is causing a ripple of panic as owners study their monthly sales projections. But we've found many owners won't take it while sitting buried in the snow, and they're actively communicating with clients and extending hours and days to keep guests on schedule, developing special winter promotions and even helping guests dig out their cars out. Follow this running blog, as owners share their stories, and owners and salon coaches offer suggestions for recouping lost sales.
