Using Crowdsourcing for Graphic Design
Salon owners are leveraging budget-friendly crowdsourcing sites to transform their visions into graphic logos.
by Stacey Soble
Stacey Soble
Director of Brand Content Strategy
Stacey Soble has been involved in the conversation of salon business for more than two decades—as a reporter, a consultant and as the editor in chief of SALON TODAY. She has been responsible for growing the brand's celebrated recognition programs, SALON TODAY 200 and SALONS OF THE YEAR, and has launched two new competitions in recent years--STAMP (SALON TODAY's Annual Marketing Program) and the SALON TODAY Total Makeover Competition. She is a frequent speaker on the topic of salon business at industry events.
Arianna Huffington's Reflections on Business
At PBA's Business Symposium, keynote speaker Arianna Huffington pinpointed some key trends in business and shared the leadership lessons she's learned.
by Stacey Soble
Andres Moran on Mobile Devices in the Salon
As part of Salon Today’s annual Technology issue, we tap industry leaders for insight into how new systems are changing the business of beauty.
by Stacey Soble
ISPA reports Spa Parties on the Rise
For many ISPA members, the group is a prime target and they are developing special spa party packages and offerings to accommodate these special occasions.
by Stacey Soble
Power Women Power Tools: GKHair and Habitat for Humanity
GKHair partners with Habitat for Humanity for the 9th Annual Power Women Power Tools event in Los Angeles.
by Stacey Soble
The Power of Mobility: Instant Clients
At Off 7th Salon in Centereach, New York, an active Instagram program brings in 50-60 new clients per week.
by Stacey Soble
The Power of Mobility: The Streamlined Front Desk
For Freddie Berumen, owner of Freddie B's in Ventura, California, being a tech-savvy salon has been a key selling point to stylists.
by Stacey Soble
The Power of Mobility: The Mobile Manager
Chris Murphy, owner of two Maximum FX salons in Austin, Texas, taps mobile applications to help manage his busy business.
by Stacey Soble
The Power of Mobility: The Mobile Consultation
At the Canvas Salon and Skin Bar in Columbus, Ohio, Owner Stefanie Fox says iPads have become an integral part of the consultation service.
by Stacey Soble
The Power of Mobility: Feeding the WiFi Addiction
Alan and Teddie Kossof, co-owners of Teddie Kossof Salon Spa in Northfield, Illinois believe wireless is part of the new upscale guest experience--but before providing it, you must have the technological architecture to support it.
by Stacey Soble
The Power of Mobility: Playing in the Space
Social media expert Kelly Ehlers, founder of Evoke Brank Strategies, explains why having a digital presence is a marketing must for a salon in today's society.
by Stacey Soble
Millennium Experience 2013: Turning Dreams into Reality
John Harms, founder of Millennium, and Celebrity Stylist and Owner Robert Cromeans welcome a sell-out crowd to the 2013 Millennium Experience in Scottsdale, Arizona.
by Stacey Soble
6 Fatal Mistakes Most Beauty Businesses Make
Beautee Smarts' Carol Phillips captivated a room of salon owners at the 2013 Millennium Experience when she pointed out six areas where they are missing the mark in sales.
by Stacey Soble
The Smooth Upsell
According to Nufree Founder Normajean Fusco, a savvy stylist can easily upsell profit-boosting hair removal services to the average client ticket and still handle the same volume of clients each day.
by Stacey Soble
New Study Shows Appliance and Shears Category Up 7.1 Percent
Professional Consultants & Resources latest study shows the professional appliances and shears category is hot, growing 18 faster that the overall salon industry.
by Stacey Soble
2013 Salons of the Year
This year’s competition witnessed salon and spa owners relax enough to let their personalities guide their design decisions, resulting in 20 distinctly different, incredibly creative, and visually witty SALONS OF THE YEAR.
by Stacey Soble
Ideas for Sprucing Up Your Salon Decor
Is your salon feeling a little tired, a little dated? There are a number of things you can do to liven up your decor without undertaking a huge remodel. Consider these ideas.
by Stacey Soble