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Laurel Nelson

Contributor

Laurel Nelson is a freelance writer who worked for Modern Salon Media for 12 years. During her time with the company she served as Author - Editor of Salon Today for several years and then Author - Editor of Modern Salon for two years. She is currently a stay-at-home mom who continues to enjoy writing and researching for the beauty industry.

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Culture Club: Studio Be

About five years ago, Ian and Beth Weber got their entire Studio Be team together to talk about the concept of core values and how these values could drive the business forward. “We wanted a road map to govern decisions and conduct ...

Open for Business

Karie Bennett, owner of Atelier Salon and Atelier Studio near San Jose, California, is no stranger to opening salons. She has built out new locations three times as a salon owner.But when it came to opening a third location, everything was ...

In The Know|News|Feb 17, 2016

The Launching of a Luxury Brand

Launching a luxury brand is tough. Launching a luxury brand in the midst of a recession might be madness. For Daniel Kaner and Tev Finger, founders and co-presidents of Oribe, launching a luxury brand in 2008 turned out to be a stroke of ...

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Find Your Voice: Jeff South

Jeff South, owner of Intrigue Salon in Marietta, Georgia, was already a successful educator for Goldwell when he met Bonnie Bonadeo and heard about Stages.By opening up his salon space at night for educational events, South also founded and runs ...

Find Your Voice

Making a career change frequently requires a major leap of faith. After years of planning events like the North American Hairstyling Awards for the Professional Beauty Association (PBA), Bonnie Bonadeo was ready to take her own leap.About five ...

6 Ways to Woo A Man

When clients walk through your door, what’s their first impression? Do you have posters with trendy women’s styles in the window? Is your décor feminine? Are your products in soothing shades of pastels? Do you have a wide array of ...

Silver Linings Walkouts

WATCHING MILLIONS OF DOLLARS IN REVENUE WALK OUT THE SALON DOOR WHEN MULTIPLE STYLISTS RESIGN CAN BE THE FIRST STEP TOWARD A FAILED BUSINESS. BUT FOR THESE THREE OWNERS, IT WAS THE MOTIVATION TO STRENGTHEN THEIR LEADERSHIP, OPERATIONS, CULTURE AND TALENT DEVELOPMENT.

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