Rethink Your Wellness New Year’s Resolutions
A new mindset is needed when it comes to a better 2023. Learn some tricks from best-selling author, Instagram, and Tik Tok influencer Beth Linder-Moss.
by Staff
Articles
6 Money Management Moves for Successful Salon Ownership
Oftentimes, salon owners cringe at the thought of looking at their finances. But you know it’s important. In order to make financially sound business decisions, it is essential for every salon owner to take the necessary steps in managing their finances.
by Rechelle Kennedy, Advisor, Breakaway Bookkeeping + Advising
2022 STAMP Honorees in Digital Marketing
From a doctor-inspired Instagram Reel to a series Zodiac retail email newsletters, SALON TODAY reveals the eleven 2022 winners in the Digital Marketing category for STAMP.
by Stacey Soble
Using Crystals and Essential Oils in Wellness Practices
Crystals, stones, and essential oils have been used for centuries in healing therapies and practices. You can introduce their benefits to clients through products and services that tap into their unique properties.
by Anne Moratto
SALON TODAY 200: Social Media Is a Full Team Effort at Neroli Salon and Spa
When the team at Neroli Salon and Spa was stranded at home during the salon shutdown, Owner Susan Haise assigned them homework--they could attend a class, create a social media post or write a blog. Those practices have now become a habit that fueling the salon's digital content.
Losing Employees? These Factors Might Be Why
Experts reveal six factors in the workplace that could be increasing staff turnover.
by Staff
Two Tools Every Stylist Must Own
Gone are the days of owning a dozen tools to finish your clients. Here are the two tools every stylist needs to own to get the job done—regardless of hair type or texture.
New Partnership Brings Payment Flexibility to Vagaro Clients
A new partnership with Certegy allows Vagaro to offer a Buy Now, Pay Later function, allowing users to offer their customers payment installments to their customers.
by Stacey Soble
Workplace Factors That Can Impact Staff Turnover
Well-being experts at Loopin highlight six of the major factors in the workplace that can lead to high staff turnover, as well as how to avoid them.
by Staff
Black Friday is Popular in Kentucky, Disliked in Montana
A new study reveals the states most and least obsessed by Black Friday based on Google Trends.
by Staff
Best Practices for Stabilizing Your Salon's Income
With economic uncertainty ahead, now's the time to stabilize and increase your gross sales through marketing and retailing strategies.
by Lori Obiedzinski, Rosy Salon Software
Booksy Launches Innovative Service Variants Feature to Help Beauty Businesses Customize Appointments
Stylists, barbers and nail techs at different stages of their careers work at different speeds and can command different pricing, but that can make scheduling challenging. Booksy addresses that issue with its newest feature, Service Variants.
by Staff
2022 STAMP Honorees for In-Salon Marketing
Sometimes the most successful marketing ideas take place within your four walls or on your windows. From beverage menus to window displays and mirror talkers, we look at the 2023 STAMP honorees in the category of In-Salon Marketing.
by Stacey Soble
Why Celebrity Stylists Choose Dyson
Emmy-nominated celebrity stylist Sacha Quarles earned his reputation in Hollywood—and beyond—not just for his expansive skills with cutting, coloring, extensions and styling, but for helping his star-studded clientele achieve healthy hair. His secret weapon? Only using high-quality, temperature-controlled tools that protect the integrity of the hair.
Spin to Win Higher Profits and Lower Costs with Vish
For its Black Friday offer, Vish is helping both new customers and existing ones with special savings offers heading into 2023.
by Staff
5 Tips for Getting Back to Pre-Pandemic Revenue
Beauty and wellness businesses forced to shutter due to COVID-19 are now redoubling their efforts to return to pre-pandemic revenue levels. To keep thriving in 2022 and beyond, salons must make the most of every revenue stream while finding new ones to tap.
by Staff
HairStyle: The Talent Show Recognizing the Best Hairdressing Professionals
Rossano Ferretti and Shine Iberia partner to name the best hairdressing professionals in the country with a new television concept called HairStyle: The Talent Show, and here's your chance to audition.
by Staff