MENU
SEARCHShortcuts launches a new monthly service that helps busy owners with their salon's social media posts.
Shortcuts' new service Social Sorted helps busy salon owners stay on top of social media marketing.
A unique and limited opportunity to join an exclusive social media service being launched by the one of the world’s leading salon software providers will be available later this month for two weeks only. Everyone that joins Social Sorted between late September and early October will have access to 30 engaging post ideas every month, including free-to-use photos and engaging captions that the salon’s clients will love.
“So many salons are struggling desperately to find or create content their clients can engage with in a positive way and which builds the salon’s online brand,” says SHORTCUTS’ founder Jo Burgess. “The demands of running a business and the limited access to affordable, visually appealing content make it really difficult to thrive online, so we have created our own solution--Social Sorted.’
SHORTCUTS is limiting the initial membership launch of Social Sorted, opening it up for enrolment between September 24 and October 7. But those who sign up in this membership round will never struggle for content again! Plus they will have access to a closed Facebook group for the Social Sorted community that will be rich with webinars, education, questions, answers and discussions.
“Social Sorted has been created to bolster every member’s presence on social media, to build a thriving community around their brand, and all without falling foul of copyright,” adds Burgess. “But it will be more than that, it will also be a community for salons, with a forum to share ideas and discuss issues relating to social media and client engagement. To ensure this budding community is empowered and strong, we’ve decided to keep it exclusive in the initial stages.”
Jo Burgess, founder of Shortcuts Software.
Social Sorted has no lock-in contract; it will be a month-to-month rolling membership, costing an affordable $27 per month or $297 per year. And for salons who sign up in September, the first month of content in October will be completely free, with no obligation to continue.
For more details go to www.socialsorted.net
About SHORTCUTSSoftware: SHORTCUTS Software provides intuitive technology solutions to over 14,000 clients in the hair and grooming industries worldwide. As well as their stylish point of sale systems, SHORTCUTS sets itself apart by offering a complete online marketing solution built in to the system, and personalized client support 24/7. Constantly evolving to meet the changing needs of the market, SHORTCUTS is powered by the largest research and development team in the industry. Founded in 1994, SHORTCUTS technologies are now used in 45 countries around the globe.
August is time for parents to drag their kiddos into the salon for that picture-ready, back-to-school haircut, and September is a great month for weary moms to reward themselves at the spa. Handwrytten's David Wachs offers five strategies for improving your back-to-school marketing campaigns.
Gen Alpha grew up in a world built around them, and they're already booking appointments. Danielle Anderson explains why this generation is the most valuable future guest your salon will ever have, and how to win her (and the parent who pays) starting now.
As important as social media is for marketing your business, it also can open owners up to liability issues. SASSI warns of the risks and shows you how to protect yourself.
Shine Time: Aluram’s High Shine Line Delivers Moisture and Shine with Clean Ingredients
Sponsored by Aluram
In his new book "The Creative Mastermind," a writer and creative executive behind brands such as "Top Chef," "Fear Factor," and "Real Housewives," shares his insider knowledge for navigating today's chaotic content landscape.
Your salon software is the backbone of your business. And now is the time of year to evaluate its efficiency: Is it providing the tools you need to grow? Does it improve the guest experience? How does your team interact with it? Are you happy with your software’s customer service? If you’re not getting what you need from your current software, it may be time for a switch.
Sponsored by Shortcuts Software USA
Inside the Systems That Power an Elevated Salon Experience From seamless online booking to a team-first culture, J Gold Salon in Atlanta offers more than great hair—it delivers consistent, high-touch service with the help of partners like Boulevard and American Express.
Sponsored by Amex
In the SALON TODAY webinar sponsored by Phorest Software, Daniel Mason-Jones, Gayle Fulbright and Siobhan McCaffrey share successful marketing strategies that drive ideal clients and future talent into salons.
Are you taking advantage of your tech? Phorest guides the way to your best business.
Sponsored by Phorest
The national social media campaign challenges individuals to dip, dun or douse their hair with cold water for a good cause. Find out how to get your team and your clients involved in this charity that's perfectly aligned with the beauty industry.
A marketing expert launches a separate website to drive new clients to the salon's extension services and explains how SEO is growing this category for them.
In a class targeted to salon owners and managers, Summit Salon Business Center's Kristi Valenzuela offers a quick assessment and a list of success strategies designed to help them boost gift card sales.
Mother's Day is an excellent opportunity for gift card and retail sales for salons and spas, but an interesting new study ranks the states where mothers tend to received the best celebrating.
Hear first-hand from master trichologist Karen Gordon what the “root causes” of hair loss are and what the size of the hair loss/hair replacement market is today. Learn how YOU can get into this lucrative and fulfilling field, assessing your clients’ conditions and adding REVENUE to your business by offering this service and the retail products related to it.
Cash flow--everyone wants it, no one wants to ask for it. Imaginal Marketing shares 10 strategies for generating it in your salon.
This season, salons can entice holiday shoppers with artistic and unique gifts of beauty, in the form of Oribe’s 2023 Holiday Collection: Eternal Rituals. The 2023 lineup consists of seven, limited-edition gift sets, highlighting Oribe’s heritage craftsmanship and vivid storytelling by multidisciplinary artist and designer Louis Barthélemy.
Sponsored by Oribe
GlossGenius is launching Genius AI, the industry's first generative AI-powered marketing copilot.
