Phorest Salon Softwarehas launched the 2021 edition of it’s hugely popular 30Days2Grow challenge for salon and spa professionals, with a new upbeat spin for summer 2021.

Building on the success of last year’s QuaranTEAM Edition which saw thousands of salons globally take part in daily tasks, this year’s challenge has been reimagined for the new era as the Thrive Edition! The theme is centred around positivity, wellness and brings together all aspects of running a salon business in a free 30-day challenge.

The daily challenges will be kicking off on Tuesday June 1, for those that sign up, with registration now open and free to all. 

Registrants can expect to be delivered bite-sized tasks every day for 30 days to help focus on the future, minus the intensive workload of a long-term strategy. They will also be invited to take part in Win Wednesdays! throughout the month of June. This new give back element of the challenge will see one lucky participant walk away with a Salon Success Bundle courtesy of Phorest, consisting of a brand new iPad, private coaching with some of the industry’s top experts and a cash prize of $1,000!

“We know how much of a rollercoaster running a salon is, especially at the moment,” said Phorest’s CEO Ronan Perceval. “Trying to think long term and strategize when it feels like there is barely time in the day to take a lunch break can be daunting and, quite frankly, off-putting for so many business owners. This challenge is designed to break down things we all want to be working on into really easy-to-tackle tasks. They will only take a small amount of time each day but cumulatively, they add up to meaningful work that can have a big impact on a salon’s success.”

With daily themes, each individual who signs up for free will receive weekly emails with links to the week ahead’s challenges. With every base covered from Marketing Monday to Teamwork Tuesday, Think Digital Thursday and even a Self-Care Saturday, each piece of the challenge will be delivered ahead of time so participants can be prepared. And with lots of supporting educational content in audio, video and written form, those that want to take their business focus to the next level can continue their work.

“Setting the discipline to take even 5 minutes a day to focus on your business can be really hard to do alone,” reinforced Perceval. “By joining a movement like this where you know other people are going through the same things, and there are people available to have your back, can make all the difference.” 

30Days2Grow is now in its fourth year and has built momentum from a small campaign to a much anticipated global digital challenge for all salon owners. With thousands of salons and spas taking part every year, the focus is on giving step by step tasks that feed into business success for every participant. Here’s what previous participants have had to say: 

“I would highly recommend this to anyone who, like myself, is a new business owner. I have learned so much in my business.”

“It kept our team working together even when we weren’t together”

“I had my highest month ever in July when I did 30Days2Grow! I think a big part of my success was daily reminders to put time and effort into growing my business, rather than getting complacent.”

"I want to say big thanks to all involved in 30Days2Grow… it has made me see things in a different light and also address issues I have had in my salon.”

For more information, visit https://www.phorest.com/us/30days2grow/