SHOPPING TIP: “If you are located in an area that is saturated with competition, consider investing in equipment that lets you provide services that aren’t yet widely available. You’ll oﬀer something new to existing customers while acquiring new guests by staying ahead of service trends.” -Sheila Crowder, Takara Belmont regional sales representative & designer
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The Yume Espoir by Takara Belmont helps salons expand their services, retain and acquire guests, and increase revenue. With full reclining capability, a motorized base and hammock-like comfort, the Yume Espoir makes extended services a breeze, allowing salons to add new services such as scalp spa treatments and hair glazes. Technicians can stand or sit during services, thanks to one-touch height adjustment.
Ideas That Evoke, a digital, social and public relations agency serving clients in the beauty, salon professional, lifestyle and luxury industries, recently announced the expansion of its business to the West Coast.
THE LOOK: ALL STARS, the TV series focused on head-to-toe makeovers, is announcing the official partnership with the North American Hairstyling Awards (NAHA), the premier photographic hairstyling competition.
During this webinar, MODERN SALON Media Publisher Steve Reiss shared recent industry research highlighting what your male clientele wants and how to make them your best clients. Men’s hair icon and founder of The Grooming Collective Kurt Kueffner walks you through the steps to perfecting men’s consultations, ensuring their loyalty.
The Data-Driven Salon Summit hosted by SALON TODAY and ZeeZor amassed leading salon and spa owners in Atlanta in late May. The summit inspired attendees to grow their businesses by analyzing their performance data and sharing best business practices.
Minerva’s Exodus Double-Sided Styling Station in distressed wood features clean, modern lines, and it is double-sided to support two stylists. Its features include two full-length mirrors, two pull-out work trays, six drawers, two concealed cabinets and built-in appliance holders.
Inspired by classic design, the Eufemia Styling Chair from Belvedere has, among its main perks, versatility. This creates a comfortable space while balancing innovation. The wide color range allows an even stronger personalization of this product so that it can answer all contemporary project needs.
SalonPro’s Orbiting Halo Infrared Hair Color Processor features a futuristic design with a halo-style ring that orbits the client’s head, producing infrared heat to accelerate processing times by up to 50%.
The European Wax Center │Unapologetic You Scholarship will be administered by the Beauty Changes Lives Scholarship and is the Foundation’s first and exclusive scholarship funded by a company dedicated to revealing beautiful skin in the out-of-home waxing sector.