The 2019 Technology Guide
The 2019 Technology Guide
Technology plays a strong hand in how successful owners lead their salons, and now the options go far beyong appointment scheduling. This helpful guide introduce you to a number of digital tools to add to your managment toolbox.

Aura Salonware

KEY FEATURES: Cloud-based; apps for management, staff and clients; single-operations platform; visual analytics, goals, and digestible reporting; data-driven automated marketing; text-based guest check-in and arrival; in-app payments and stored payment methods; turn-key managed e-commerce; one-tap rebooking; in-app messaging; color consumption monitoring.

Automated Choreographed Marketing Campaigns

KEY FEATURES: We use the latest technology from XMPie to enhance the stylist/client relationship and deliver the type of results that salon owners and managers demand. Our marketing programs include: we miss you, lost stylist, lost client, new product, appointment reminder and other customized communications. All are automated programs driven by point-of-sale data. Email, direct mail, text, video and website are all utilized.

Bizlink Salon Software

KEY FEATURES: Client alert, online booking; prepay option with online booking; full POS system for tracking all numbers; easy-to-read reports. 


KEY FEATURES: Owners and independent stylists can manage and grow their business anytime, anywhere with Booksy. Step away from your phone with online booking, fill your slow days with marketing tools, and effortlessly keep track of your customers, bookings, and inventory at a low and straight-forward price you can feel good about.



KEY FEATURES: Appointment scheduling made for stylist; facebook/mobile/online booking; text/email confirmations and reminders; CRM; POS and inventory management; state-of-the-art user interface; automated website or plugin for your website; group/event reservations.


KEY FEATURES: Developed in collaboration with industry-leading owners and operators, Boulevard’s scheduling, point-of-sale, and marketing platform was carefully designed to drive revenue, automate workflows, and convert customers from visitors into valuable, long-term clients. By facilitating a better, personalized experience across every transaction and interaction, our technology helps salons thrive. We use technology, design and style to drive real results.

Canvas Recruit

KEY FEATURES: Create a digital portfolio and leverage it to land the best career opportunities: Full-time, part-time, backstage and photoshoot opportunities can be found on Canvas Recruit. Salon and spa owners can connect with beauty pros while leveraging sophisticated search criteria to find the right people. Watch videos of candidates, browse their portfolios, post job opportunities and hire the best beauty pro for your team. 


KEY FEATURES: Experience the industry’s first hair color ecosystem—a revolutionary new way to formulate, dispense and manage color in your salon. With a unique computer-controlled dispensing platform, CLiCS Color Lab Inventory Control System allows hairdressers to create any shade of demi or permanent color with the touch of a button. This precision program takes all the guesswork out of color formulation—no waste, no mess and no mistakes. With a few clicks, you can create the perfect shade every time.


KEY FEATURES: Demandforce helps you attract new clients and retain existing clients through proven marketing methods. Our cloud-based software allows you to connect more efficiently by optimizing how you market and communicate. Our services include: reputation management, unlimited email marketing, unlimited two-way texting, listing management, call tracking and appointment reminders.

Envision Salon & Spa Software

KEY FEATURES: Envision Software offers a scalable, cloud-based system for appointment scheduling, and POS with business-building and tracking features, including automated marketing, online booking, appointment reminders, integrated loyalty program, membership billing, goal tracking and extensive business reports. Custom mobile apps for salon clients offer mobile booking, specials, referral options and more, while the app for staff keeps employees connected to their schedules and goals.


KEY FEATURES: FrontdeskAI helps salons and spas acquire and retain customers through AI-powered support, sales and marketing. Tight staffing and nascent web and mobile presence result in opportunities lost due to missing calls, insufficient customer outreach and slow responses to customer requests. Additional staff, call centers and mobile apps are often expensive and ineffective—they take time to develop and adopt and deliver restrictive user experiences. FrontdeskAI’s solution delivers a remarkably human-like virtual assistant on modalities consumers love (text, voice and web chat) to automatically engage customers, answer questions about services, book appointments, and place orders.


KEY FEATURES: HairHoncho is a free mobile app on a mission to make it as easy as possible for hairstylists to manage and grow their business. Features include: clients can schedule their own appointments; reduce no-shows by sending auto-reminders with the client app; point of sale process credit cards and get paid in one to two days; and promote your brand with a free, professional website.

Insight Salon Software

KEY FEATURES: Appointment management; online client scheduling; mobile apps; and text and email marketing. 

Keeper Insights

KEY FEATURES: Integrated with Booker software, Keeper Insights is a turn-key business intelligence solution and key performance indicator (KPI) program. Our platform visualizes your true business performance in a format that allows you to quickly identify trends. We deliver your critical numbers so you can easily prepare for team meetings, set goals and communicate progress. KPIs include: sales year over year, frequency of visit, pre-booking percentage, customer retention percentage, benchmark profit and loss, average sale per order, staff sales, custom KPI development and more. 


KEY FEATURES: Business management and scheduling software for salons, spas, medispas and health clubs—enterprise class and multi site. It also features mobile, online, charting, marketing, sales, CRM and inventory solutions.


KEY FEATURES: Maximize inventory; create consistent, repeatable results; identify and charge for all services delivered; reduce waste; realize 20 to 35% hair color savings and enhance client satisfaction. 

Meet Your Stylist

KEY FEATURES: The Meet Your Stylist survey matches your stylists with the clients who are the best fit for them—we’re the E-Harmony for salons!  Every match will be able to book online, and you can now show each stylist’s Instagram page.

Meevo 2

KEY FEATURES: Our cloud-based platform delivers everything needed to run and grow your business all in one place, available wherever you are. Features include: Smart Center dashboard completely customizable by job role; fully-integrated online booking and e-gift to increase revenue around the clock; cutting-edge reports with growth indicators; Convobar intelligent voice assistant; and automated features you can use from any device.

Mikal Seven

KEY FEATURES: Mikal is a leader in online booking, cloud-based functions/systems, mobile applications, marketing and management systems. With more than 30 options and custom programming capabilities, Mikal tailors each system to match the salon/spa’s needs. Mikal Seven, the java-based cloud version of the program, offers powerful employee and inventory reporting along with accounting and credit card processing integration. The Autopilot marketing has a cross-marketing function and eight automatic marketing programs.

MindBody/Booker Salon Software

KEY FEATURES: MindBody salon management software handles day-to-day tasks so you’re free to focus on making your clients look and feel their best. For them, MindBody makes it easy to schedule appointments from anywhere, at any time, on any device. More than just simple reminders, it syncs with your software to speed up the slow days, fill your appointment book and even create online buzz.


KEY FEATURES: MyTime is a fully integrated appointment scheduling, POS and customer engagement platform for multi-location chains and franchises. Built to be modular, but really shines when the various components work together. Our online booking integrates into your website and mobile apps, as well as Google search, Google maps, Bing, Facebook and Instagram, enabling customers to find, book and transact with you from anywhere. Our automated marketing system increases client retention, visit frequency and automates manual operational tasks.


KEY FEATURES: Octopi Commerce recently launched Reach, a consumer engagement platform that integrates with leading POS systems in the restaurant and retail industries to strengthen customer relationships and drive guaranteed returns. Harnessing existing data within the POS, Reach uses machine learning and AI to transform customer touch points into opportunities to deepen connections with automated, personalized, relevant and timely messaging. 


KEY FEATURES: Fattmerchant is a payment technology provider offering subscription-based pricing, a robust integrated payments platform and world-class customer success to businesses across the U.S. With Omni, its integrated payment platform, business owners have access to the card present and card not present solutions they need to process payments, robust data analytics, additional business tools and a completely synced experience across all devices. 

Online Testing Group

KEY FEATURES: Online Testing Group is the modern approach to testing and reporting. You can save money while providing the most up-to-date testing methods for your students, employees and prospects. Fully customizable tests allow you maximum flexibility and control, and our cloud platform saves you money while providing instant results with incredible reporting options including:  Schedule tests to be taken any time or place, advanced reporting features with valuable testing insight for administrators and advanced safety features to eliminate cheating.

Phorest Salon Software
KEY FEATURES: Phorest Salon Software helps thousands of salons across the globe grow their businesses through the development of cutting-edge features and tools built specifically for the beauty industry. Phorest features a powerful, built-in retention marketing suite that helps salons get their clients in more often, spending more and generating referrals. Phorest also manages all other aspects of the business including appointments, online bookings, marketing, reporting, staff, inventory and sales. 

Presence AI

KEY FEATURES: Salons become instantly available for text messages over their landline number or on a dedicated texting number. Customers can ask about services, pricing, location, parking, open hours and more, and Presence AI answers automatically. Customers can book over text message, confirm appointments or reschedule, and Presence AI manages it, only involving the front desk if needed. The front desk staff can ask Presence AI to follow-up with a customer to have them re-book. 

Rendezvous Appointment Book

KEY FEATURES: This universal app mimics how appointments are typically scheduled using a traditional week or day planner. It’s simple, easy to learn and does not carry a monthly fee. Features include at-a-glance calendar view; fast appointment creation, the ability to double-book appointments; client list and record management; and the ability to sync between iPad and iPhone.

RetailMeNot Everyday

KEY FEATURES: RetailMeNot Everyday, the nations largest direct-mail package, is delivered weekly up to 78 million households. Our Valassis Consumer Graph is a predictive, cross-device intelligence engine that captures browsing and buying behavior across an individual’s devices, yielding one holistic view of the consumer. The graph provides advertisers with in-market and interest intelligence that understands and predicts what consumers want both now and over time.

Rosy Salon Software

KEY FEATURES: Rosy Salon Software is a comprehensive suite of cloud-based scheduling and business tools with features designed for salons and spas. Standard features include online client scheduling; appointment scheduling; text and email communications; mobile access; Facebook integration; mobile web app; point of sale; product reservations; suggestive selling; inventory management; reporting engine; credit card processing; and booth renter management. The Client Connect premium package, powered by SalonInteractive, offers enhanced SMS; mass emails; automated emails; a free online store; product catalog; and performance dashboard. 

Salon HQ

KEY FEATURES: SalonHQ provides turnkey mobile e-commerce solutions to brands, distributors, salons and salon guests. Guests have the ability to purchase products that are recommended by their salon professional. The salon professional in turn gets their commission, the salon gets the sale, and the distributor fulfills the sale.   

Salon Iris

KEY FEATURES: Salon Iris is a business management platform for hair and nail salons, and barbershops. It simplifies scheduling, automates client communications and allows clients to book appointments from your Instagram business page. Integrate with QuickBooks Online and move transactions automatically throughout the day. For your front desk, try our all-in-one cash drawer, tablet, credit card reader and bar code scanner.

Salon Ultimate

KEY FEATURES: All-in-one enterprise hybrid solution for salons and spas at any scale.
Features include: Salon Ultimate POS app for iOS and Android, appointment book, client queue and client info. Book remotely and easily, and manage from anywhere to capture upsells and add-ons, and update client formulas, notes and info with ease.


KEY FEATURES: SalonBiz salon software offers value, efficiency and industry-leading advantages to your salon business. Connect and engage with your clients through the new SalonBiz Communications Suite. Create beautifully branded responsive templates, set-and-forget marketing campaigns, and measure your success with analytical reporting. Get instant, actionable feedback with the guest experience management tool and generate positive reviews on Google, Facebook and more. 


KEY FEATURES: With Salonch, owners showcase what makes their business unique, what they have to offer the beauty professional for employment or station rental and exactly what they are looking for in a team member. Salonch helps owners attract their ideal team members so their business thrives, and the beauty professional can learn detailed information to make an informed job decision.


KEY FEATURES: We develop custom mobile apps/software for salons and spas. Our revenue-generating app was designed to increase staff productivity, client relations and overall retention. We specialize in mobile apps, websites, email/text marketing and search engine optimization. 


KEY FEATURES: SalonInteractive maintains the integrity of professional beauty products by helping salons, spas, distributors and manufacturers compete with large online retailers. Features include supply chain management, salon and spa e-commerce, online ordering, performance dashboard, email marketing and a product catalog with integrated learning experiences. By opening a custom-branded online store, salons and spas can earn commissions without the burden of inventory management, carrying costs or shipping hassles. For brands and distributors, SalonInteractive opens new revenue channels and offers a direct feed into the salons and spas and to their consumer clients for new product announcements and educational information.


KEY FEATURES: SalonScale is an app that displays in real time the exact cost of every bowl of color mixed using a complimentary Bluetooth scale. Use your online dashboard to track what comes out of your color bar to make sure another drop does not go unpaid for. Compatible with iOS and Android, SalonScale provides the ability to separate parts and labor, has digital formula storage, and gives suggested color orders.

SalonTarget Software

KEY FEATURES: SalonTarget has all the standard features you’d expect in modern salon software with the addition of online booking; email marketing; surveys and reviews, automated text email and voice confirmations; rebooking from history; credit card pre-authorization for appointments; e-gift cards, two-factor security and limited employee access; autofill cancellation list; and best-in-class support. 


KEY FEATURES: Online platform to discover and schedule appointments, classes and workshops in more than 50 industries. From beauty and salon services, spa, skin care, massage, fitness and more, Schedulicity makes it easy for millions of people to connect with the right providers in more than 9,000 cities. With Schedulicity, businesses and service professionals are able to streamline daily operations, focusing less on administrative tasks and more on the work they love. Schedulicity Pay offers users the lowest rates in the industry, with a 1.99% card processing fee. 


KEY FEATURES: Appointments calendar tailored specifically to salons; POS solution to manage daily retail; real-time online booking with customer ability to reschedule, rebook or cancel; integrated payment processing with customers securely saving their cards; online booking integrations with Instagram, Facebook, Google, website, as well as iPhone and Android mobile apps; product inventory management; extensive financial reporting; and customer management with integrated text message and email. 

Shortcuts Software

KEY FEATURES: Shortcuts offers software solutions in nine languages to more than 14,000 clients in 48 countries, from multi-site chains and franchises to single-site businesses. Designed specifically for the salon industry, Shortcuts is continually updating the core products with the largest R&D team in the industry. Features include: reserve with Google, cloud upsell, cloud reporting, upfront payments and loyalty in the app.


KEY FEATURES: SnapSnip offers first-time color guests first-class service while eliminating expensive surprises and costly in-salon consultations. It empowers guests to participate in their appointments before booking and fosters collaboration between receptionists and stylists to ensure appointments are booked and priced accurately. It also eliminates stressful unknowns that often accompany color appointments. Preparation equals retention. SnapSnip empowers stylists and guests ahead of time, eliminating the need for costly consultations.


KEY FEATURES: SpotOn is the smartest payment processing solution for small businesses. We empower our merchants by combining payment processing with easy-to-use customer engagement tools—all in one platform. We’re focused on helping our merchants create meaningful relationships with their customers, saving them time and money with an experience that exceeds expectations.

Spruce, the Experience Platform

KEY FEATURES: Spruce is an Experience Management XM-platform dedicated to driving brand and teammate loyalty. Spruce combines talent management, client booking, and a library of intelligent skills into a complete solution that individualizes the guest and teammate experience. Spruce can be deployed stand-alone or be converged with existing guest and team-facing systems to extend their effectiveness. Our Experience App Store allows our clients to collaborate, innovate, and share skills. 


KEY FEATURES: STX Cloud is a cloud-based application that gives salons and spas an all-inclusive experience by providing everything they need to run smoothly in one single program. STX Cloud offers the industry’s most in-demand features like online booking, appointment scheduling, email marketing, text notifications, credit card processing, inventory management, reporting, payroll and much more.


KEY FEATURES: StyleSeat helps you manage your business, showcase your work and book client appointments all within the app.

Stylie One

KEY FEATURES: Simplifies sales, bookkeeping and inventory management with automated updates, filed receipts, purchase and return tracking, secure payment processing partied with a competitive flat transaction rate; compatible with Square, Apple PayPal and accepts smart chip cards; track technical notes on consultations as well as personal details; auto receipt; appointment reminders; set-and-forget marketing campaigns; thank-yous; and online scheduling. 

SuperSalon Software

KEY FEATURES: SuperSalon software enriches the customer experience, streamlines operations and allows stylists to do more of what they love. SuperSalon gives owners the power to succeed through up-to-the-minute data, helping balance staff scheduling, institute customer loyalty programs, reduce no-shows by texting appointment reminders, predict inventory needs, track employee performance and much more. Decision-making becomes better informed and more timely. 


KEY FEATURES: Textel gives you the ability to communicate with your next-generation customers the way they want—by text, real time, two-way conversational style. Textel text enables your existing landline phone number. Clients text your business, the text appears on a PC, iPad or mobile device, and you respond right back to appointments, clients running late, staff communication, reminders and picture messaging. Textel is POS agnostic and works with salons, spas, distributors and manufacturers. We offer an API integration with point-of-sale providers, and are currently integrated with Meevo 2.  


KEY FEATURES: Tippy solves your salon’s tipping issues by eliminating processing fees on tips for salon owners and increasing gratuities to service professionals, all while improving the customer’s tipping experience. Tippy is a fun and informative app for service professionals to track tips and have their tips deposited into their accounts the next business day.

Vagaro Inc.

KEY FEATURES: Online booking via the Vagaro customer app; a dedicated booking page on, Yelp, Instagram and Facebook; appointment scheduling on any device; integrated credit-card processing and POS hardware; marketing tools, including automated email marketing, free promotions, automated email, text and push reminders; inventory management with purchase order tracking; calendar syncing iCal, Google, Outlook; analytics and reporting; payroll; client management; Quick Books Online and Xero integration. 


KEY FEATURES: Digital resume and portfolio; easy communication with clients and other professionals; select and manage your own schedule and booking with the integration of Google calendar; connect and collaborate with other beauty professionals.

Vish Color Bar, Vish Front Desk, Vish Web Application

KEY FEATURES: The Vish color management software system comprises a Bluetooth-enabled scale connected to the Vish app on a tablet, cloud-based web app, and front desk app. This robust system offers unique capabilities to help owners and managers manage their color business and maximize profits.


KEY FEATURES: YourXpert’s patent pending Virtual Assistant offers a plug-and-play solution that empowers businesses to tailor the VA’s behavior and output to their requirements.


KEY FEATURES: ZeeZor is a real-time, mobile analytics platform designed to replace slow stock reporting with an easy-to-use, Instagram-like user experience. Now integrated with the most prominent POS systems, we are thrilled to roll out this employee engagement platform with its fast and free-flowing data, but also goals, contests, and interactive visualizations in a way that inspires growth through data, helping drive opportunities in areas like retail and retention.


KEY FEATURES: Cloud-based scheduling and POS system; online booking; online sales of gift cards and retail; reporting and analytics; mobile apps for customers, front desk and staff; integrated automated marketing powered by machine learning; inventory management; built-in email and text messaging communications; scalable architecture for multi-location chains; data-migration services including guest data and treatment notes. 


For reprint and licensing requests for this article, Click here.