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The NEXT level of salon growth is not always adding more appointments, stylists, or locations. For many established owners, it is about expanding vertically, improving margins, building new revenue streams from the foundation they have already created and REAL brand equity in the products you're already buying.
Sponsored by BYOB
A practical playbook for enforcing tip reporting—without the drama.
Sponsored by Kopsa Otte
You already know how to run a great salon. You have the skill, the team, and the clientele. But in today’s market, instinct alone isn’t enough to scale. The salons growing the fastest aren’t just talented, they’re informed. They use their data to make smarter decisions every single day.
Sponsored by Shortcuts Software USA
Want to know if your business is built to last? Vagaro's Business Health Check gives you a personalized score and clear recommendations to strengthen your salon business. Think of it like a wellness checkup—only this time, your business is the patient.
SALON TODAY is launching a new column that celebrates the managers who help inspire team members, elevate the guest experience and carry out the visit of salons, spas and barbershops. Sharing the story of your Next-in-Charge is as easy as filling out our questionnaire and uploading a picture.
The owners and executive leaders of multi-unit salon, barbershop and wellness businesses convene in Austin for the 2025 ISBN conference that addressed generational leadership, AI, best recruitment practices and updates on industry-impacting legislation.
Many salons are exploring wellness services, such as head and hand massages, hot towels, and even aromatherapy treatments. At Aveda’s lifestyle salon and spa, for instance, clients can enjoy free Ayurvedic consultations during their haircut, making the experience both luxurious and therapeutic.
Fresha sat down with Shawanda, owner of Sew Brooklyn, to find out more about why she opened her salon and how she’s been using Fresha to grow her business into what it is.
The beauty and wellness industry is always evolving and is influenced by so many different things. If you want to cut through the noise, and get ahead of incoming trends in the industry, Fresha can help.
Recent legislation passed by Congress may require you to jump one more hurdle. Find about about the Corporate Transparency Act and how it may apply to you.
BeautyAList Integrates with OpenID Connect to provide streamlined sign-in services uniquely designed for beauty professionals.
If you aren’t selling gift cards, you could be leaving one of your salon’s biggest growth opportunities on the table.
Cash is no longer king: the time and effort spent on handling cash can cost up to 15% of each sale’s value. That’s where having a salon POS (point of sale) system comes in.
The challenge: creating marketing campaigns with a clear impact.
Chris Westfall's book "Easier" turns frustration into authentic and lasting transformation, providing readers with 60 ways to shift their perspectives to find purpose and possibility in life's challenges.
Shanalie Wijesinghe, director of education at Boulevard, outlines the critical steps leaders can take right now to create a better, more inclusive experience for themselves and their teams.
Data can elevate your business by helping you personalize the client experience, manage inventory and optimize sales. Square shows you how to run a data-driven business.
Sponsored by Square
