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Your Instagram may introduce your salon to new clients, but it's your digital footprint that seals the deal. Dawna Jarvis walks you through how clients are discovering you online and what to do to make sure you show up.
Mastering Search Engine Optimization or SEO attracts new clients and drives them through your front doors. The salon shutdown through a few kinks in the way Google ranks your business. SEO Expert Lucas Renfroe shows you what you can do to get your salon to rise toward the top of the list.
SEO Expert Lucas Renfroe is back with some website security tips to prevent you from contracting a digital virus.
Our favorite SEO expert is back. Lucas Renfroe shares tips that help you turn your website into a lead generation machine--bringing in new clients through your salon doors every day.
Content is key when salons want to build a community and drive their marketing digitally.
With Shortcuts Software's partnership with Google, the "Book Now" appears on participating salon's Google listings, making it easier than ever for new guests to find their way into the salon.
