A mid-career shift prompts Todd Sambuco to leave corporate America, attend cosmetology school and open up a barbershop, leveraging all he learned about branding to quickly grow a successful business in Charlotte, North Carolina.
Growing your Facebook fans may seem like a daunting task. You can create easily create an engaging Facebook page, with beautiful photos and content, but unless you know how to best promote it, your fans may never find you! Here at Style Sync, we often remind our clients that social media is not a popularity contest, but in the same regard, it’s important to have a valuable audience to talk to on your Facebook page.
They had the best reviews, and they accept American Express, which is important to me, because those guests have spending power,” she says. “We have some high-ticket services, including a $2,800 extension service. When clients pay for that with their American Express card, they can gain points and have the flexibility to pay for it in monthly payments.”
UNFORTUNATELY MANY SALON OWNERS view social media as just another chore, instead of a fabulous opportunity to engage with clients and prospect for new ones.
WHEN THE CELL PHONE STORE closed in the outdoor, mixed-use lifestyle center in San Jose, California, where Kane Bennett’s Atelier Salon and Spa and Atelier Studio are located, she recognized an opportunity to expand the smaller salon and initiate her plans to update her brand
An Interview with Ale Bonilla (aka "The Hair Ninja") about successfully using vblogs to promote your salon business. Including tips and tricks to fresh organic content.
As an architect and interior designer I am constantly aware of my surroundings, so it wasn’t surprising after my first hair cut back in 2002 at Zona Salon in Norwell, Massachusetts, that I would give a candid reply about design on their questionnaire. I simply stated, “Your salon interior does not reflect the quality of your haircut.”
If your salon relies on a traditional landline, your phone system may be limiting your business' growth. Ooma's Jim Gustke outlines the benefits and possibilities of a cloud-based phone system.
The owners and executive leaders of multi-unit salon, barbershop and wellness businesses convene in Austin for the 2025 ISBN conference that addressed generational leadership, AI, best recruitment practices and updates on industry-impacting legislation.