Many of the country’s most brilliant, talented and powerful people live and work in the Georgetown neighborhood of Washington, D.C. They’re politicians, diplomats, attorneys. Also professors and students at the nation’s top universities. So, if you’re servicing these people in your salon, you had better be at the very top of your game.
A simple change in the way you start off a client's appointment can shape her mood, as well as her perception of the overall salon experience. The DiJulius Group's Jess Bound shows you how.
It's day 3 of the 12 Days of the Salon Today 200 and time to meet the superstars in customer service. These salons have mastered the art of elevating the salon and spa experience, which solidifies client loyalty and propels growth.
The proof is in the statistics. Today's consumers increasingly rely on online customer reviews to evaluate the worth of a business. Find out how why and how you can increase your review power.
Sometimes life gets so hectic we forget how important it is to take a break. A recent stay at a boutique hotel reminds Editor Stacey Soble to slow down and enjoy the journey--and she finds the escapist quality in many of this year's SALONS OF THE YEAR.
Eighteen years after penning The Experience Economy, author Jim Gilmore will help International Salon/Spa Business Network members tap into their authenticity.
When it comes to a client building a long-term relationship with a salon, the level of service a guest receives can be more important than the precision of the haircut of the quality of the color. Customer service impacts the client's overall experience, and the salons and spas who deliver it during each and every visit boost their overall sales along with their client retention figures. Find out who made this year's Salon Today 200 list in Customer Service.
In business and in our personal life, it isn’t the brain people see, it’s our body language and it has either a positive or negative effect. How we stand or greet someone gives people an impression. We are fortunate in the beauty ...
Customer Service influences the experience your guest has in your salon. And, while solid customer service definitely has an impact on overall sales, it’s a trait that’s hard to measure. These honorees had to prove that they build ...