
Thriving in a Shifting Beauty Landscape
In this thought-provoking blog, Dr. Leon Alexander talks owners through the uncertainty of the times and how to emerge stronger, more relevant and better positioned for the future.
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In this thought-provoking blog, Dr. Leon Alexander talks owners through the uncertainty of the times and how to emerge stronger, more relevant and better positioned for the future.

With a powerful, AI-driven Aesthetic Before & After Simulator, estheticians can improve their consultations and boost sales by allowing clients to virtually 'try before they buy' suggested skincare services and products.

Accepting responsibility and offering a true apology can go a long way in building relationships. Having those tough conversations aren't always easy, but our Wellness Blogger Mary Wilson shows you how.

PBA and ISBN rally the industry for what they hope is a final push on the FICA Tip Tax Credit. Find out how you can help.

Through a new subscription-based website, Celebrated Colorist Beth Minardi shares education, answers to technical questions, never-fail formulas, color tips and strategies and suggestions to client conundrums.

The owners and executive leaders of multi-unit salon, barbershop and wellness businesses convene in Austin for the 2025 ISBN conference that addressed generational leadership, AI, best recruitment practices and updates on industry-impacting legislation.

With a classic color palette, stations that are a fusion between Art Deco and Mid-Century Modern, and a playful bathroom, Jade Salon welcomes clients with a home-like atmosphere in Greensboro, North Carolina.

If you're stuck in a rut, feeling burned out or what made you successful in the past isn't cutting it anymore, Maria Fontana has a pep talk for the ages. And, she'll convince you now is the time to reinvent yourself.

This salon marketing guide breaks down exactly how to get found online, fill your calendar, and keep clients coming back. From social posts to text campaigns, it's your cheat sheet for marketing that actually works.