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At Gray & Graham Salon, Abigail Higgins make the salon's marketing programs come to life while she keeps the operations humming each day, while Molly Meyers aids in hiring and training the team. This dynamic duo help Owner Abbie Crafton grow the business into the future.
The busy holiday season is here, and with it comes jam-packed days, last-minute client requests and booming retail sales. For many salon owners, the highlight of the season is Small Business Saturday® (SBS). This year on Saturday, November 30, consumers can take their shopping into the small businesses in their communities.
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Mother's Day is an excellent opportunity for gift card and retail sales for salons and spas, but an interesting new study ranks the states where mothers tend to received the best celebrating.
Before he takes the stage at Data-Driven Salon Summit, Tim Fisk chats about AI marketing tools and how owners can leverage them to boost business.
Whether you're a beauty business owner or a professional stylist, Salon Success Revolution's Karen Hardee shares two critical steps in developing and growing your business.
From fun salon apparel to a parade float, check out the 2022 STAMP winners in the category of branded marketing.
Sometimes the most successful marketing ideas take place within your four walls or on your windows. From beverage menus to window displays and mirror talkers, we look at the 2023 STAMP honorees in the category of In-Salon Marketing.
A purposeful print ad, a targeted television commercial and a fun-loving billboard--get a look at our 2022 STAMP honorees in the category of Traditional Marketing.
In Show-and-Tell style, 37 honorees share successful and very borrowable marketing ideas in the 10th annual STAMP (SALON TODAY Annual Marketing Program.)
Data Axle helps the salon identify new residents to their area in Charlotte and target them via email or direct-mail. The owners are impressed with their ROI.
