
How Salons are Using Technology to Help Improve Customer Retention
Modern tools provide practical customer retention features. Discover which software platform can help increase your return rate.
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Modern tools provide practical customer retention features. Discover which software platform can help increase your return rate.

It's Day 1 of our 2026 SALON TODAY 200 announcements, and today, we raise our glasses for the honorees in the Business Builders category. These salons, including Elan Hair Studio in Spring Lake, New Jersey, took strategic risks that paid off in revenue-generating success.

It's time to celebrate the 2026 SALON TODAY 200 honorees who design rewarding career paths and seek out enriching benefits to keep their team members healthy, happy and growing, including the team from Pinup Studio in Raleigh, North Carolina, who always enjoy a good pajama party.

With a training salon, treatment rooms, education and collaboration spaces, a podcast studio and a yoga studio, BASE ONE is the foundation for the future growth of PENZONE Salons+Spas, as well as the company's gift to their community and the industry. Peruse the image gallery or take the personalized video tour led by Debra Penzone to see this exceptional space.

When Christy Vowers purchased Rowdy Hair in Phoenix, Arizona, Sabrina Porter was already the manager. Vowers had been working in the salon for three years and observed Porter in action, and says Porter's the reason she decided to re-enter the world salon ownership.

What clients see on your salon's surface--the beauty, the energy, the transformations--are only a fraction of what makes a salon work. Owner Nikki Corzine talks about the hidden realities that make a salon a well-run operation.

Discover how forward‑thinking salon owners are using AI to streamline operations, empower teams, and elevate the client experience through real-world tools and strategies.

Finalists will be honored at the 37th Annual North American Hairstyling Awards, presented by JCPenney, in Orlando, FL on May 31.

As our judges read those last essays and create their list of honorees in each category, we're planning to start announce the 2026 SALON TODAY 200 starting February 25.

In his new book "The Creative Mastermind," a writer and creative executive behind brands such as "Top Chef," "Fear Factor," and "Real Housewives," shares his insider knowledge for navigating today's chaotic content landscape.