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Your Instagram may introduce your salon to new clients, but it's your digital footprint that seals the deal. Dawna Jarvis walks you through how clients are discovering you online and what to do to make sure you show up.
Before Glammatic's Ameet Kallarackal steps onto the mainstage at Data-Driven Salon Summit, May 17th, he stops by and gives us a sneak peek at his upcoming session and how his subsequent roadmap will give you a personalized road map.
YouGov report explores anti-aging attitudes, skincare routines, Botox awareness, and how prevention-minded consumers are shaping the beauty and wellness market.
Starbucks customer loyalty program teaches salons a powerful lesson on how to use gift cards and memberships to build loyalty while holding the money responsibly in a high-yield account that protects your business from a cash-flow crunch, while earning you interest on money you've already been paid. Bobbi Neilson shows you how.
Salon Manger Karla Patterson is the heart behind Cynergy Color Bar--the team told her so with a tribute that will make you grab those tissues.
As Water Day kicks off six weeks of environmentally related holidays, Sustain Beauty Co offers suggestions on how to celebrate with your team and clients.
The KIM Report revealed that color sales were down in 2025, while overall color revenue was up. SalonInteractive's Alain Audet explains why and offers strategies for keeping color sales strong in 2026 and beyond.
The Paul Labrecque Salon salon is finding success --for stylists and clients, alike--offering scalp care and specialized treatments. MODERN spoke to Moine about how this focus meets an important need and drives client loyalty.
With more than one million licensed professionals nationwide, industry leaders are celebrating growing momentum behind cosmetology and esthetics interstate compacts designed to reduce licensing barriers and expand career mobility.
It's Day 10 of our SALON TODAY 200 reveals, and we've reached the end! Today, we toast the honorees in the second half of growth--the salons, spas, and barbershops that constantly strive to build stronger bottom lines, including Brandy Smith Stephens in Baton Rouge, Louisiana.
