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WELLA TREND VISION: "The Sound of Color" 2013 Trends Presented

The 2013 Wella Trend Vision trends, themed "The Sound of Color" are presented at the ITVA in Madrid, Spain.

Maggie Mulhern
Maggie MulhernBeauty and Fashion Director, MODERN SALON
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October 28, 2012
1 min to read


The 2013 Wella Trend Vision trends, themed "The Sound of Color", were presented earlier today at the Madrid Arena in Madrid, Spain.

These four videos represent the offerings presented to the 2000 salon professionals in attendance. Each team offered it's own interpretation of the trend:

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FUSION by Dmitry Vinokurov

ECHO by Alexis Ferrer and Marcos Leonardo

ALLEGRA by Cyrill Brune

DECIBEL by Sassoon

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