
Technology

How an AI Tool Captures Business from Missed Calls
For a salon, gaining new clients used to revolve around phone conversations, but now with Artificial Intelligence, a salon can capture new appointments via texting even when the front desk is too busy to answer a call or when the salon is closed. Two salons weigh in with their data, proving it's a revenue game-changer.

Episode 2: Managing Your Beauty Business Smarter with AI
In the second conversation in the Innergize Leadership Huddle series, Zenoti CEO Sudheer Koneru discusses how different roles in the salon—owners, managers, CFOs and the front desk—are using AI to better manage their businesses and coach employees. Then he reveals big plans for a Shark Tank-style competition at Zenoti’s Innergize conference.
Sponsored by Zenoti

Episode 1: Illuminating Industry Insights Based on Data
In the first of a four-part series of elevated conversations with SALON TODAY, Zenoti CEO Sudheer Koneru shares some illuminating growth insights from the company’s 2024 Beauty and Wellness Benchmark Report, previews the company’s Innergize event and envisions how salons will tap into AI to better manage their businesses.
Sponsored by Zenoti

Boulevard Launches Text Marketing to Help Self-Care Businesses Boost Bookings and Enhance the Client Experience
New capabilities enable salons, spas, medspas and barbershops to reach clients instantly and directly with targeted SMS campaigns.

CLICS AI Technology to Power Goldwell Digital Depot System
Goldwell Topchic and Colorance color lines become mixable using CLICS AI technology, building on the brand's hair color pressurized canister packaging innovation.

Square Offers Insight into Consumer Beauty Trends
The company's 2024 Future of Commerce report offers inspiration, tactics and tools that help you future-proof your business.

How Olaplex Treatments Prep the Canvas for Every Salon Service
"Cowboy Copper" has been breaking the internet, and that means clients of all kinds are booking in with you for this trendy hair color. You’re lifting brunettes, adjusting redheads and glossing blondes to get this warm, spicy shade. Celebrity colorist Chad Kenyon is creating Cowboy Copper for quite a few of his clients (or as he calls them, his muses). One insight for creating this Insta-worthy hue, he shares, is in the color composition.
Sponsored by Olaplex

Rosy Smiles Big with After Pose Partnership
The software company announces partnership with the beauty industry photo marketing tool, which will help salons capture, edit, manage and share makeover images of their clientele.

Vagaro Launches MySite, A Website That Updates Itself
With the launch of MySite, offers unlimited customization options to showcase a business’ unique brand offerings and streamlines a powerful e-commerce opportunity for businesses.

SalonInteractive Launches in Square App Marketplace Providing eCommerce, Marketing and More to Beauty Professionals
The integration will allow thousands of beauty sellers that use Square to use SalonInteractive’s platform to sell professional salon and spa products online and market to their clients.

Texting is the Fastest Way to Reach Your Communities
Based on a thousand survey responses, Text Request's 2024 State of Business Texting Report covers how text messaging is being used in business communications today, predicts where the market is heading in the next 12 months and explores what challenges and opportunities this creates for business.

Transforming the Salon Industry: A Journey of Visionary Leadership, Online Expansion and New Income Streams
Coach Maria Fontana illustrates how you can grow your business and tap new revenue streams online.

Rosy Announces 2023 Scholarship Winners
The software company reveals the latest winners in its industry scholarship program exclusively for the next generation of salon professionals.

Lineup Revealed for the 2024 Phorest Salon Owners Summit
Just weeks to go until hundreds of salon owners travel to Dublin, Ireland, for two days of education, networking and business growth.

Vish Color Bar Update: Fully Loaded with Color Profit Potential
New updates allow colorists to plan ahead for the day's appointments, plus expands access for Android users.

3 Reasons Why Salons Should Embrace Pay By Text
Everyware's Whitney Power details the power of Pay By Text, how it's convenient for your clients and impacts client loyalty, boosts retention and drives sales for salons.

Boston Owners Establish Mission Control Over Salon Operations through Technology
By leveraging Rosy Salon Software and all its tech partners, Love and Mercy Salon shifts with the changing times by gradually going deskless, improving the client experience, tightening inventory control, eliminating waste and always reaching new clients.




