2016 Salon Today 200: Salon Culture
Salon Culture is that invisible, yet tangible, energy that distinguishes the salon or spa, binds its team, and attracts clients. These ST200 honors clearly define their vision and mission, while consistently creating concrete activities ...
by Stacey Soble
2016 Salon Today 200: Philanthropy
These ST200 Honorees extend the care they give clients each and every day to important causes that impact their community. While the need to give back comes from the heart, the effort yields valuable goodwill that strengthens the bonds a salon ...
by Stacey Soble
2016 Salon Today 200: Technology
In today’s successful salon and spa, technology plays a critical role from appointment booking to employee management to marketing. These ST200 honorees prove they are early to adapt the latest technology to propel their growth.AVANT SALON ...
by Stacey Soble
2016 Salon Today 200: Retail and Merchandising
Retail sales are a sure path to higher profits, but they require the total buy-in and support from the entire salon and spa team. These ST200 honorees specialize in motivating their teams to success through product education and creative ...
by Stacey Soble
2016 Salon Today 200: Compensation and Benefits
While it’s your team’s job to take care of your clientele, it’s your responsibility to take care of your team. These ST200 honorees design rewarding career paths for each employee while assembling creative compensation packages ...
by Stacey Soble
2016 Salon Today 200: Employee Education
At the best salons, education is a career-long process—from streamlined training programs designed to get associates on the floor with talent, confidence and business skills to advanced education programs that keep stylists of all ages ...
by Stacey Soble
2016 Salon Today 200: Growth, Part Two
To achieve the business momentum that is sustainable growth year after year, salon and spa owners must master a number of best business practices all while confidently leading their teams forward. For ST200 applicants in this category, it's ...
by Stacey Soble
2016 Salon Today 200: Planned Profitability
These honored salon and spa owners understand the value of working on their businesses versus just in them. By predicting and planning for profit and keeping a vigiliant watch over expenses, they’re building sustainable businesses that ...
by Stacey Soble
2016 Salon Today 200: Retention & Referral Programs
While a salon’s ability to attract new clients fuels its growth, it’s ability to get those clients to come back, and come back frequently, drives its success. These SALON TODAY 200 honorees have designed solid programs for attracting ...
by Stacey Soble
2016 Salon Today 200: Growth, Part One
To achieve the business momentum of sustainable growth year after year, salon and spa owners must master a number of best business practices, all while confidently leading their teams forward. For ST200 applicants in this category, it’s a ...
by Stacey Soble
2016 Salon Today 200: Inventory Control
Inventory Contol is a balancing act. Run too low on product and you miss valuable sales, carry too much and you’re tying up money that could better be used elsewhere. The strongest salons master take tight control, while always creatively ...
by Stacey Soble
2016 Salon Today 200: Customer Service
Customer Service influences the experience your guest has in your salon. And, while solid customer service definitely has an impact on overall sales, it’s a trait that’s hard to measure. These honorees had to prove that they build ...
by Stacey Soble
New Salon Today 200 Application Simplifies Entry Process
If you have a bright business idea that’s fueling your salon’s growth, it’s time to check out the new Salon Today 200 application on salontoday.com. The 19-year-old competition that puts the spotlight on salon owners and best ...
by Stacey Soble
SOTY 2015: Era Salon
Erasalon.comDallas, TexasOwners: Maleiah RogersEstablished: April 2014Salon style: Glamour, Hollywood Regency, ModernSquare footage: 4,000Stations: 18Treatment Rooms: 1 (Spray tan room)Furniture: Takara ...
by Stacey Soble
2015 Salon Today 200: Environmental Sustainability
A commitment to the environment is one of the noblest endeavors a salon or spa owner can embrace, but it also is a wise business decision. To assess the greeness of our applicants, we invited owners to state their best case to a local ...
by Stacey Soble
ST200 Salons Celebrate Through Social Media
To the anticipation and excitement of salon and spa owners around the country, we notified applicants of their status in our 2015 Salon Today 200 competition on December 1. Each applicant was notified by email whether or not they made this ...
by Stacey Soble
2015 Salon Today 200: Growth, Part Two
Sustaining steady growth year after year requires that a salon’s leadership master a number of best management practices, from recruiting the best talent to match your salon or spa culture to consistently delivering superb services and ...
by Stacey Soble