Treatment Sales Fund Education for Genesis Team
Stylists allocate their share from one service category to build a bank for classes and travel.
Rosanne Ullman
Project Editor
Rosanne Ullman, Project Editor for Modern Salon Media, has been writing for the MODERN SALON family of publications for more than 30 years, contributing landmark articles ranging from a year-long historical series celebrating MODERN SALON's 75th anniversary to a comprehensive tribute to Vidal Sassoon, as well as directing several of Modern Salon Media's custom publishing projects. Rosanne holds a master's degree in journalism from the Medill School of Northwestern University.
Mental Wellness in the Salon: How Salon Pros are Coping Post-Pandemic
Concerned about paying bills and discovering that crises make difficult clients only more challenging, some salon professionals watched their mental health decline during the pandemic. But the nature of the industry itself—the creativity, flexibility, and support—is what’s helping salon pros bounce back.
SALON TODAY 200: Bella Salon & Spa Owner Adds a Credential
Selected to take the Goldman Sachs 10,000 Small Businesses Program, Nina Childers sharpens her leadership and knowledge.
SALON 200: Gordon Salon Team Uses App to Show Appreciation—To Each Other
Bonusly gives staffers an easy way to award points in real time to every staffer in the salon who helps out.
SALON TODAY 200: Social Media Is a Full Team Effort at Neroli Salon and Spa
When the team at Neroli Salon and Spa was stranded at home during the salon shutdown, Owner Susan Haise assigned them homework--they could attend a class, create a social media post or write a blog. Those practices have now become a habit that fueling the salon's digital content.
Smart Retail Merchandising Professionalizes the Floor, Drives Sales at Penzone Salon + Spa
The brand’s six locations lock in retailing success with beautiful, targeted displays.
SALON TODAY 200: Spa Bleu Prioritizes Mental Health
The spa keeps a care team on retainer 24/7 to help staff smooth out the rough spots.
SALON TODAY 200: Gratitude Drives the Soleil Salon and Spa Culture
The New Hampshire business focuses on empathy to target homelessness and other causes.
SALON TODAY 200: Sean Rocco Fill Chairs Using Tech Tools
Data Axle helps the salon identify new residents to their area in Charlotte and target them via email or direct-mail. The owners are impressed with their ROI.
Aveda’s “Men Can Do Hair, Too” Event Teaches Dads How to Do Hair
On September 24, 2022, dads received a lesson from Aveda Arts and Sciences Institute students so they can step up and do their daughters’ hair.
SALON TODAY 200: Lola Hair Studio Retains Guests Through Membership
A generous program rewards clients for their loyalty the old-fashioned way—by giving them free stuff.
How AI Can Transform Your Salon
Advances in artificial intelligence yield new, time-saving solutions for marketing open salon appointments, keeping on top of client questions and training new team members. Discover how a virtual assistant can make your life easier.
SALON TODAY 200: LoneStar Salon & Spa Is Planning (Always)
The owner of the west coast salon puts systems in place to manage both routines and surprises.
SALON TODAY 200: Urban Betty Issues Stock!
Inspired by her coach and what happened when her husband's company was sold, Austin owner Chelle Neff encourages her senior team to own a piece of the salon Urban Betty.
SALON TODAY 200: Von Anthony Salon Resets Its Life Cycle
Post-pandemic clientele, along with a team shift, bring a younger vibe.
SALON TODAY 200: Timothy John’s Salon Snaps Back
The salon’s rebound after the pandemic celebrates the “new” in New York City.
SALON TODAY 200: Tailored Salon Chooses to “Walk the Walk” with Inclusivity
A newly hired transgender stylist helps the Milwaukee salon to develop a Trans Experience Menu to make all guests feel safe in the space.