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SEARCHNeeraj Gupta launched his cloud-based salon software company in Asia and has been expanding west ever since.
Neeraj Gupta
Neeraj Gupta became interested in the salon and spa industry in 2015 after speaking with his friend who had a salon in Singapore. Researching the broader Singapore salon industry, Gupta identified many areas of the business that could run more efficiently, with greater client satisfaction, with the help of advanced technology. He became determined to design a platform to bridge the gap.
By 2017, Gupta was ready to launch Salonist in Singapore, with his friend's salon as the beta version test salon. Soon all locations of that salon chain adopted Salonist for scheduling appointments online.
Today salons in 60 countries are using the Salonist system, and more than half now are U.S. salons. India, with a growing market of salon chains, is the next national target.
"We focus on companies that have a wide range of varying branches and a solid brand presence in the beauty and wellness vertical," Gupta says.
Additional functions are regularly added for the cloud-based, increasingly mobile-friendly Salonist software; Shopify Integration and WhatsApp API are next on the list. In addition to online booking for appointments, packages and loyalty programs, Salonist offers, among other features:
A selection of payment acceptance options
Inventory management for multiple locations
Marketing services from email blasts and gift card management to coupons and SMS campaigns
Payroll and other staff management functions
Point-of-sale system
Customer tracking and other analytics
Multiple languages
For more information, go to: salonist.io
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