Booksy Partners with Instagram to Integrate Salon Appointment Scheduling and Social Media

Booksy Inc., a top-rated appointment booking application worldwide, announces an integration with Instagram business profiles. People come to Instagram to visually discover products and services, with more than 200 million Instagrammers visiting a business profile each day. With the Booksy integration, inspired viewers can now book appointments directly through Instagram any time of the day with hair, skin and nail professionals who use the Booksy app.

“We're responding to a real consumer-based demand,” says Stefan Batory, CEO and founder of Booksy. “With our new partnership, Booksy is the first appointment scheduling platform that is socially integrated for users and clients to connect. Instagram is no longer just a marketing channel for independent professionals, it is now a client acquisition channel by turning followers into clients. The scheduling process is automated and confirmed with a few clicks. Our data patterns show that clients who self book make 20-30% more appointments. Of these client-booked appointments, 60% are made outside of working hours. With Booksy, scheduling is automated and streamlined, saving time and eliminating the need for texts and phone calls.”

For hair, nail and skin service professionals to benefit, they must sign up with Booksy and convert to a business profile on Instagram. Then, they can activate Booksy from the “Edit Profile” option on profile, under the “Contact Options” section. Businesses that wish to learn more should check out the Instagram Business Toolkit

Instagram is making it easier to turn inspiration into action, including integrations with a wide range of partners and a better way for businesses to manage their direct messages.

Booksy is available in the App Store and Google Play.

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