Rosy Salon Software, the original cloud-based salon technology platform, and Aura Salonware, a leading, modern salon software solution, are pleased to announce that the two software companies have joined forces. 

Aura Co-founder Jonathan Levine said of the strategic combination, “By leveraging the unique strengths of Rosy and Aura, we'll drive faster innovation and deeper connections with our customers while unlocking new ways to propel the industry forward and enhance the overall client experience.”

The Rosy and Aura combination officially took effect on August 26, 2024, and unites thousands of salons, tens of thousands of salon professionals, and millions of salon clients across the globe under a single business. The goal is to provide modern technology solutions that evolve along with the beauty and wellness landscape while maintaining the legendary customer service for which both brands are known.

“Our focus has always been our customers and how best to serve them,” added Rosy Salon Software Chief Operating Officer Ken White. “They embody the entrepreneurial spirit that drives the beauty and wellness industry, and we remain dedicated to empowering their growth through next-generation technology so they can focus on building a thriving business with happy clients.”

About Aura Salonware

Aura Salonware is the all-in-one salon operations software that modernizes, automates, and innovates the entire salon management experience. With intuitive and dynamic features, this data-driven, cloud-based platform helps salons provide an elevated client experience to increase retention, satisfaction, and revenue. For more information about Aura, visit aurasalonware.com.

About Rosy Salon Software

Rosy Salon Software is an award-winning Software as a Service (SaaS) designed exclusively for the beauty industry. Founded by a former salon owner who wanted a better solution, Rosy has since become the trusted software for business owners nationwide. The software offers scheduling, management, and integrated payment processing solutions, helping automate operations and streamlining day-to-day processes so salons and spas can spend more time servicing their clients. For more information about Rosy Salon Software, visit rosysalonsoftware.com.