
Olaplex Launches 4-in-1 Moisture Mask
The new backbar treatment is designed to moisturize and smooth hair while adding shine and body in just 10 minutes.

The new backbar treatment is designed to moisturize and smooth hair while adding shine and body in just 10 minutes.

The product offerings were specifically created to support natural curl patterns and textures and represents revolutionary curl innovation in-salon and at home.

"Cowboy Copper" has been breaking the internet, and that means clients of all kinds are booking in with you for this trendy hair color. You’re lifting brunettes, adjusting redheads and glossing blondes to get this warm, spicy shade. Celebrity colorist Chad Kenyon is creating Cowboy Copper for quite a few of his clients (or as he calls them, his muses). One insight for creating this Insta-worthy hue, he shares, is in the color composition.
Sponsored by Olaplex

OLAPLEX dupes itself with OLADUPÉ, which was revealed as its No. 3 Hair Perfector.

OLAPLEX, the creator of the bond building category, is making it easy for everyone to discover healthy hair by taking it to them in three cities this weekend.

Do you know the difference between bond repair, conditioning products and protein-infused formulas? OLAPLEX does. Learn more about OLAPLEX in our article where we set the record straight on bond reparation.
Sponsored by Olaplex

Olaplex's new back bar treatment is designed to moisturize and smooth hair while adding shine and body in just 10 minutes.

Olaplex, the brand that created the bond-building hair category, is launching its first-ever Olaplex Pro Artists Awards, celebrating the hair professionals who dedicate their careers to creating beautiful, healthy hair.

Olaplex became a global sensation, paving the way for a completely new category of hair care called “bond-building.”
“The future is incredibly bright for Olaplex, and I know Reuben, with his experience, talent, and personality, is an excellent cultural and professional fit to shepherd Olaplex into its next chapter of growth," says Dean Christal, founder of Olaplex.

“The future is incredibly bright for Olaplex, and I know Reuben, with his experience, talent, and personality, is an excellent cultural and professional fit to shepherd Olaplex into its next chapter of growth," says Dean Christal, founder of Olaplex.

The Olaplex World Tour featuring Guy Tang draws stylists from around the globe. In large venues throughout the world including the U.K., Sweden, Finland, Norway, Russia, Chile and Germany, the education experience has packed rooms with upwards of 1,500 people.