
Inclusivity, Diversity and Friendship: amika Launches All Hair Is Welcome Campaign
The campaign is set to underscore these values that propel the brand to be “a friend to hair, hairstylists, to her, him, them and you.”

The campaign is set to underscore these values that propel the brand to be “a friend to hair, hairstylists, to her, him, them and you.”

This digital education event is intended to repair a damaged industry through education for all hairdressers about all hair textures.

The amika team will be honored with the City of Hope Spirit of Life Award.