The Swift Effect

As Taylor Swift cheers on the Chiefs, Google searches for 'red sweater' surge 300% as searches for 'red lipstick' shoot up 334%. Boohoo experts reveal Swift's game-day fashion choices and offer up alternatives.

Holding Onto Your Team

Losing service providers is costly and disruptive to a salon business. Strategies' Michael Yost gives you a 10-point checklist of Must-Dos to help retain them.

Want More Love?

In a month that focuses on hearts and flowers, how do you find the LOVE you want in your life. Our wellness blogger Mary Wilson shares what love means to her and how you need to start with loving yourself.

Capture Career Highlights and Share Your NAHA Moment

MODERN is collaborating with NAHA to encourage you to share your unique creativity for a chance to be celebrated on the grand stage of the North American Hairstyling Awards. Step into the spotlight and showcase your hairstyling, makeup, nails, and hair color artistry with the NAHA Moment challenge.

Cosmoprof North America Miami Celebrates Its Inaugural Edition

Cosmoprof NA's first show in Miami saw overwhelming success with over 19,000 visits.

Building a Brand

They had the best reviews, and they accept American Express, which is important to me, because those guests have spending power,” she says. “We have some high-ticket services, including a $2,800 extension service. When clients pay for that with their American Express card, they can gain points and have the flexibility to pay for it in monthly payments.”

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Paving Her Own Way

Dominique DiBenedetto opened Aura Hair Co. in Boynton Beach, Florida, after years of experience in other salon environments. She knew exactly what she didn’t want to do and that her employees would always come first. DiBenedetto is thriving and continues to grow with tech tools, including AI, Vagaro, and access to support from American Express.

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Scientist Reveals 5-Minute Tool that Quantifies Personal Happiness

How happy are you? This groundbreaking new tool calculates numerical happiness scores to human individuals by plugging their unique hopes, hungers, assets and aspirations into an equation. 

A Community of Beauty

Embracing a historic building in the North Loop of Minneapolis, designers create a gorgeous new space for a community of beauty stylists.