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We’ve identified five marketing masters and dubbed them with our own titles—the Retail Queen, the Media Darling, the Digital Diva, the Promo Man and the Niche Marketer. While their approaches are drastically different, they all tackled their marketing missions with heart and determination, carving their own place in a difficult marketplace.
What shows up when you do a Google search of your salon’s name? Robert Andrew Salons & Spas (robertandrew.com) in Gambrills, MD, owned by Robert Zupko, decided they wanted to boost their number of responses in search listings and hired an ...
At T’eez—A Thomas Sena Salon in Omaha, Nebraska, philanthropy is for the dogs—literally.
Partnering with a professional on your e-mail communications saves time, money and frustration, resulting in a captivating product that tempts existing clients and hooks new ones.
For months, my family, friends and colleagues have prodded me to set up a Facebook account. I'll admit it—I've been resisting. Not because it intimidated me, but rather because I know myself way too well.
It’s here! The application for the all new 2010 SALON TODAY 200can now be downloaded from salontoday200.com.
Social networking is exploding online. Don’t be afraid, say pros, just jump right in to create communities and build your business.
I'm furious with my mother-in-law's stylist, yet I've never even met her. Although it was unintentional, her careless compliment unraveled six months of pleading, cajoling and persuading on our family's behalf.
Hands down, your salon software is the most critical tool for managing and growing your business. This Clip-and-Save Guide helps you evaluate and compare your options.
What do you do to put balance in your life?
