2013 STAMP Direct Mail Piece Winner: Interlocks
Interlocks Salon Spa Cosmetic's captures a STAMP award for its direct mail piece, "2 Days/20 Clients."
by Stacey Soble
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SEARCHMENUSEARCHInterlocks Salon Spa Cosmetic's captures a STAMP award for its direct mail piece, "2 Days/20 Clients."
RED 7 Salon captures the 2013 STAMP award for best television commercial for it's Cheers-inspired ad.
Blo's "Let's Talk About Your Hair" earns a 2013 STAMP award for best print ad.
Social media expert Kelly Ehlers, founder of Evoke Brank Strategies, explains why having a digital presence is a marketing must for a salon in today's society.
FRANK GAMBUZZA AND SCOTT MISSAD DEMONSTRATE A SIMPLE PROGRAM FOR TURNING LOYAL GUESTS INTO VALUABLE AMBASSADORS FOR YOUR BRAND.
Salon owner Charles Ifergan shares how he used Groupon successfully in his four Chicago locations.
From our editorial staff and salon owners and managers everywhere, a very special congratulations to the 2012 STAMP winners and a huge thank you for generously sharing your innovative ideas.
Website, mobile marketing, social media, e-mail newsletter and blogs.
Guerilla Marketing, Overall Coordinated Campaign, Best Incorporation of a National Campaign/Co-Branded and Philanthropic Campaign.
Millennium Software has announced their integration with the Constant Contract suite of online marketing tools. This integration will provide scheduled e-mail blasts, customizable templates, statistics and a new way of marketing to new and existing guests.
STAMP, SALON TODAY’s Annual Marketing Program takes “Show and Tell” to a national level by gathering and celebrating the best marketing and promotional ideas in the professional salon industry.
Eurisko's Leon Alexander returns to continue our journey into understanding the consumer's mind.
When New York’s Scott J Salons and Spas adopt an automated marketing program, the company realizes a big boost to the bottom line.
While there are still factions in certain, nameless, urban cities that like to brag about how much they spend on fashion accessories, the majority prefer to brag about savvy steals. Lately, more and more of these are being found online with deal sites like Groupon and LivingSocial.com; sites that rely on bragging to incite the viral word-of-mouth that up the number of people coming through your doors.
Leading professional haircare brand and fashion mainstay UNITE haircare is proud to present the second annual global session, a trendsetting showcase of the intersection of hair and fashion.
If you doubt this is an important trend, perhaps because you think geolocation is a bit too Big Brotherish, just remember that it doesn’t matter what you think, only what your clients are doing.
Oh, the good old days of marketing when you dreamed up a campaign, called the local newspaper to place an ad and backed it up with a little salon signage. Today, that’s only a piece of the action—now you want to take that info and also e-mail it, text it, Tweet it, and Facebook it—and that’s just the beginning.