Two years ago, the team at Blo in Raleigh, North Carolina set an ambitious goal for any salon—to break the $2 million mark on gross annual sales. Owner Bryan Nunes promised the team he’d do something special if the salon hit its goal ...
This holiday season, Pai-Shau presents The Ritual Box, an eye-catching, elongated 25.5" x 4" purple gift box filled with five new weightless Pai-Shau haircare products, for luxurious salon retailing and to encourage repeat ...
In just a few short weeks, it’ll be time to break your winter sweaters out of storage, and haul down your boxes of salon decorations. As you plan this year’s holiday season, Eufora Founder Don Bewley has four helpful steps to get you ...
Linkup Marketing’s latest infograph reveals business-building facts you don’t know about those gift cards you’ll be selling this Spring.
November 30 is Small Business Saturday--here are seven great strategies to help you boost sales.
Shortcuts' Paul Tate helps offers 7 strategies to help salons boost their holiday sales.
EverNext HR's Jennette Pokorny outlines six strategies for planning a holiday party that keeps staff from making mistakes that both you and they will later regret.
In honor of the season social media expert, Kelly Ehlers, will be giving three simple promotional ideas to implement this month on your salon’s social networks. The most exciting part of these ideas is that they only require a small amount of customization to make them your own!
Since it’s the season of giving, what add-on services can stylists give to clients? What are ways salon professionals can thank clients for their patronage?
Throwing a last-minute staff holiday party? Here's some tips to get you started.
As part of the ongoing blog series, Owner's Forum, Karie Bennett, owner of San Jose's Atelier Salon Spa share her thoughts and plans on creating a holiday celebration for her staff:
Cyber Monday? No it's not another Hallmark holiday, but rather a shopping holiday you should add to your holiday marketing strategy. Lisa Martin, founder of Operation Spa, coaches salon and spa owners to put on their creative thinking caps and ...
Help customers celebrate their independent streak with a makeover
Men love to shop at the last minute...don't be surprised when they show up at your salon on February 13 and 14. Be ready, instead! Here are a few ideas on what to have on hand when he shows up empty-handed!
Draw in new clients, promote special services and offer in-salon tricks and treats to foster community engagement this October 31st.