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Intercoiffure Canada America reinvents its live Fall Atelier into the 2020 Fall Gathering, continuing to deliver premium artistic education but now opening it up to all beauty professionals.
With a video plea to the community to flatten the curve, a flurry of digital communications and promotions, a new e-commerce site and a unifying rainbow window display, Interlocks captures an honor in our 2020 STAMP for COVID-19 Client Communications.
Throughout the shutdown and beyond, PENZONE Salons + Spas kept their clients engaged through a series of email newsletters, blogs, social posts, and virtual beauty education sessions. They even united their community with the #PenzoneStrong brand. Their COVID-19 Client Communication takes a STAMP award in our 2020 competition.
With the slogan "The New Normal in Caring For You," a well-rounded marketing campaign helps clients prepare for the new services at Karen Allen Salon + Spa. Including a informational video, this campaign captures a STAMP 2020 honor from SALON TODAY.
Best-selling author Josh Linkner shares reinvention strategies through creativity, while Kecia Steelman talks about how those strategies have been at play within Ulta Beauty.
Each year, SALON TODAY's Annual Marketing Program, names the best salon and spa marketing ideas, and this year a new category recognizes COVID-19 Client Communications. See who won!
We all need something to look forward to and to help us feel better during the weirdest year ever.
The program is designed to support professional salons and hairstylists navigate what will be a “new normal” through encouraging and motivational tools, and education from their favorite artists.
Beauty insiders and brands engage the “next gen” of beauty.
