Deliver More Personal Client Experiences with Phorest AI
AI is changing the way businesses operate, but in the beauty and wellness industry, one thing remains true: the human touch is irreplaceable.
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SEARCHMENUSEARCHAI is changing the way businesses operate, but in the beauty and wellness industry, one thing remains true: the human touch is irreplaceable.
Up to 40% of hair stylists ghost the salon interview stage, leaving owners trapped playing endless phone tag with uncommitted applicants. This data-driven report breaks down why traditional job boards create recruitment friction and reveals the modern messaging strategies high-growth salons use to get pre-qualified talent to actually show up. Learn how to transition from cold calling to high-conversion conversations that protect your time and fill your chairs.
Sponsored by Beautista
Keeping your appointment book full when clients are in vacation mode takes more than a good Instagram post. It takes a plan. The 2026 Summer Marketing Calendar from Meevo gives salon, spa & med spa owners a month-by-month roadmap with sharp themes, key opportunity dates, and campaign ideas specifically designed for the beauty & wellness industry. Here’s to your summer season working as hard as you do!
Sponsored by Millennium Systems International
AI is transforming the beauty and wellness industry, and the future is about empowering people, not replacing them. Discover how Phorest AI helps salons, spas, and med spas across North America respond faster, personalize every visit, and keep human connection at the heart of the client experience.
Sponsored by Phorest
Same-store revenue grew just 2% for the second straight year—and new guest visits declined across every segment of the industry. The 2026 Benchmark Report reveals where growth is actually happening, which verticals are pulling ahead, and what the data says about where your business stands right now.
Sponsored by Zenoti
Hair restoration is entering a new era driven by regenerative science. This paper explores how Exosome technology is transforming treatment outcomes by targeting hair loss at a cellular level. Discover why EXOGROW is leading this shift.
Sponsored by Dermapenworld
Your chairs aren't empty because talent doesn't exist. The hiring playbook most salons use was built for a different industry — and it's costing you $1,300 a week per empty chair. This report shows you what high-growth salons do instead.
Sponsored by Beautista
Stop Raising Prices. Start Having This Conversation Instead. If you've never offered hair extensions, this is the quiet revenue raiser sitting right in front of you, and the conversation top stylists are having to unlock it.
Sponsored by easihair pro
If your day-to-day feels like a never-ending game of whack-a-mole, you’re not alone. The hair and beauty industry runs on creativity and connection, but behind the scenes, it runs on systems. When you spread those systems across a few different tools (plus a couple of sticky notes and a prayer), even the best-run salons feel like they’re working twice as hard for the same results.
Limited-edition products like summer hair care kits or holiday skincare bundles create excitement, solve seasonal needs, and drive repeat visits. Now let’s explore why salons thrive when they think seasonally.
Running a profitable salon doesn’t have to feel overwhelming. This ebook gives you the strategies to take control of your pricing, understand your costs, and unlock growth with confidence. Discover how parts + labor pricing can help you transform chaos into clarity.
Sponsored by SalonScale
In the salon and spa world, creating a standout client experience isn’t just a nice-to-have—it’s what turns first-time visitors into loyal, long-term clients. It’s about the entire journey clients take with you from the moment they book to how they feel walking out the door.
Concerned about how a slowdown could impact your salon? This Vagaro guide shares practical tips to help you maintain steady revenue, strengthen client relationships, and adapt your business model to thrive, even when the economy shifts.
Every salon aims to be a sanctuary of relaxation and transformation, yet many fall short in ways that may not be immediately visible. Enter the secret shopper—a discreet observer with a keen eye for detail, entrusted with the mission of revealing the untold truths behind salon doors. From the subtleties of professional conduct to the nuances of ambiance, explore common pitfalls and actionable insights that empower salon owners, managers, and staff to elevate their standards and performance.
Sponsored by Aura
Building your salon business is not just about driving new visits, it's also about retaining existing clients, as those repeat clients keep your business alive. What are the key metrics, and how do you measure? And most importantly, how can you improve?
Sponsored by Phorest
In times of economic instability, salon clients may change their spending habits, prioritizing essential services over luxury experiences, making it essential for beauty professionals to adapt. By implementing effective strategies and embracing innovative solutions, you can do more than survive by positioning your business to thrive long-term. In this comprehensive guide, explore practical ways to navigate through challenging times and maintain a successful business.
Sponsored by Aura
Content shouldn’t be the thing that holds your career back, it should propel you forward.
Sponsored by Harper Ellis Hair Co