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As with any beauty salon, guests’ expectations of the barbershop experience are evolving – as is the type of guest looking for an appointment. Once considered a relatively conventional, male‐focused business, barbershops are now visited by all genders, with a growing demand for an easier, more convenient experience.
Just about every one of your guests has motivation to buy a gift this spring. When a guest is in a rush, or simply wants to give the gift of choice, gift cards offer an easy, flexible, ever-appreciated option.
In recent years, a new culture of beauty has bloomed, and it’s grown into a rich garden of diversity & inclusivity. The beauty industry is saying goodbye to the Eurocentric standard of beauty—tall, young, thin, blonde, and blue eyed—and hello to present-day values of inclusion. Along with this shift is the rise of genderless fashion, and hair stylists are helping to shape this new narrative.
Vagaro scheduling and management software helps keep salons and spas running efficiently with all the tools a modern owner needs, including online booking, a POS system, email and text marketing, push notifications and much more.
Sponsored by Vagaro
Membership and subscription-based business models are on the rise. In fact, The "subscription economy" is predicted to grow to $1.5 trillion by 2025.
2021 was an unusual year for the beauty and wellness industry. Businesses were trying to get back to normality after a year of uncertainty and lockdowns, while society was gaining the confidence to venture outside and enjoy some well-earned freedom.
Let’s get real - you didn’t open a salon because you love paperwork and payroll. After all, paying people should be simple, but with tax rules constantly changing, it can get complicated quickly.
After almost two years of living and doing business in the world of COVID-19, there’s no doubt that consumers have a newfound appreciation and respect for salons, spas and barbershops, as well as and their own personal beauty professionals.
Sponsored by Square
Meet some of the speakers who will grace the stage at Serious Business 2022, and learn how they will help you energize your teams and your business.
If you want to thrive instead of just survive in business, understanding your finances is key. Knowing your "break-even" point is essential, and mastering the Eufora Salon Break-Even Analysis can help jump-start your journey to profitability!
Sponsored by Eufora
After a roller coaster year, the competition will look forward to celebrating the flexible, tenacious and determined salons that are recovering from last year, rebuilding their businesses and positioning themselves for growth in 2022.
Through a series of educational sessions with special guests, Phorest encourages salons to finish the year strong.
Survey results from Color Of Change and Main Street Alliance of 600 small business owners.
To help Salons get COVID-Ready, Vagaro has updated its Forms feature, making it easier than ever for stylists to digitally send legal waivers, intake forms and surveys to customers prior to their appointment or after they have left the salon.
Sponsored by Vagaro
With the "Principles of Business," an experienced businessman and former mayor helps fellow small business owners with words of wisdom.
Getting employees to appreciate the importance of THE FUTURE with a 401K plan is the goal of Arik Efros, co-owner of the Eva Scrivo Salon. Efros outlines the importance of this perk and explains why many of the people in their NYC salon have already a nice bundle waiting for them upon retirement.
The brand announces the launch of a new support program to ensure salons and stylists are prepared to successfully reopen their businesses.
