Top 5 Rules of Client Retention
A new client, whether a walk-in or a referral, is a nugget of gold. How do you craft this nugget into a thing of beauty?
by Ivan Zoot
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SEARCHMENUSEARCHA new client, whether a walk-in or a referral, is a nugget of gold. How do you craft this nugget into a thing of beauty?
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Debra Penzone introduces guests to its new salon concept and keeps them up-to-date on the construction of its newest salon through an innovative salon blog, which captures a 2017 STAMP award.
Fusion Salon develops a recruitment blog that walks potential candidates through the hiring process, earning it more applicants and a 2017 STAMP award.
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Patrick McIvor says these three things will help you on your journey to financial success.
Goodwill promotions work like homeopathic medicine—a bit slower, but permanently. Just the kind of loyal clients you want.
"As a former school owner, I feel for the student who asks for a job at our salon without the interviewing, technical or social skills needed for the job. Although I felt badly, I was powerless--until now."
Deciding to stick with a situation, or go for something new, is one of the hardest decisions.
Major industries like real estate, finance and consulting know the answer.
True Beauty BlogThe Charles Penzone SalonsPowell, OhioOwners: Debra and Charles PenzoneThe marketing team at Charles Penzone plans blog posts in four different categories: trends, inspiration, how-tos and news. All blog content is leveraged via ...
*Originally published on TheHill,com, this opinion piece by ColorProof CEO and Founder Jim Markham has been reprinted below. Markham comments on increased FDA regulations as it relates to the cosmetic industry.
We all experience the moody client in our chair. You know you are in for it as you approach the reception area. The receptionists sit huddled and silent after attempting a cheerful greeting. Not good, you think. You have two basic choices: ...
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