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Salon Today

January 2016

In our most highly anticipated issue of the year, the 19th annual SALON TODAY 200 dives into important salon and spa business benchmarks and industry trends before welcoming you into some of the brightest beauty businesses in North America. This year’s competition not only debuts two new categories—Salon Culture and Inventory Management—it also gives you an inside look at the behaviors of these successful owners and shares their favorite business-building ideas.

In addition, Educator Joanna Magana kicks off our first culture column by sharing three activities designed to get teams invested in their salon’s vision.

In This Issue

Article Having a strong culture helped the team from Signatures Salon in Lake Charles, Louisiana, pull together and reopen as soon as possible after a drunk driver crashed into the front of their salon.
Article

2016 Salon Today 200: Salon Culture

Stacey Soble | December 9, 2015

Salon Culture is that invisible, yet tangible, energy that distinguishes the salon or spa, binds its team, and attracts clients. These ST200 honors clearly define their vision and mission,  while consistently creating concrete activities ...

Article At Trixies Salon in Des Moines, Iowa, the need to give back springs from the heart.
Article

2016 Salon Today 200: Philanthropy

Stacey Soble | December 8, 2015

These ST200 Honorees extend the care they give clients each and every day to important causes that impact their community. While the need to give back comes from the heart, the effort yields valuable goodwill that strengthens the bonds a salon ...

Article Stefanie Fox, owner of Canvas Salon and Skin Bar in Powell, Ohio, equips each stylist with an iPad for use in client consultations.
Article

2016 Salon Today 200: Technology

Stacey Soble | December 8, 2015

In today’s successful salon and spa, technology plays a critical role from appointment booking to employee management to marketing. These ST200 honorees prove they are early to adapt the latest technology to propel their growth.AVANT SALON ...

Article Alan Kossof, co-owner of Teddie Kossof Salon Spa in Northbrook, Illinois, in the salon's newly designed retail area.
Article

2016 Salon Today 200: Retail and Merchandising

Stacey Soble | December 8, 2015

Retail sales are a sure path to higher profits, but they require the total buy-in and support from the entire salon and spa team. These ST200 honorees specialize in motivating their teams to success through product education and creative ...

Article
Article

2016 Salon Today 200: Compensation and Benefits

Stacey Soble | December 7, 2015

While it’s your team’s job to take care of your clientele, it’s your responsibility to take care of your team. These ST200 honorees design rewarding career paths for each employee while assembling creative compensation packages ...

Article The team from Eric Fisher Salon in Wichita, Kansas.
Article

2016 Salon Today 200: Employee Education

Stacey Soble | December 3, 2015

At the best salons, education is a career-long process—from streamlined training programs designed to get associates on the floor with talent, confidence and business skills to advanced education programs that keep stylists of all ages ...

Article Tim Timmons and the team from Salon Gloss in Woodstock, Georgia, strike a pose in celebration of their Salon Today 200 success.
Article

2016 Salon Today 200: Growth, Part Two

Stacey Soble | December 2, 2015

To achieve the business momentum that is sustainable growth year after year, salon and spa owners must master a number of best business practices all while confidently leading their teams forward. For ST200 applicants in this category, it's ...

Article The team from Centre Salon & Day Spa, Tiffany Plaza in Denver, Colorado, owned by James Pacifico.
Article

2016 Salon Today 200: Planned Profitability

Stacey Soble | December 2, 2015

These honored salon and spa owners understand the value of working on their businesses versus just in them. By predicting and planning for profit and keeping a vigiliant watch over expenses, they’re building sustainable businesses that ...

Article Jessica Greene welcomes guests into her Elements Salon in Fernandina Beach, Florida, as she welcomes Salon Today 200 readers into her best practices.
Article

2016 Salon Today 200: Growth, Part One

Stacey Soble | December 2, 2015

To achieve the business momentum of sustainable growth year after year, salon and spa owners must master a number of best business practices, all while confidently leading their teams forward. For ST200 applicants in this category, it’s a ...

Article Sarah Wisda and Christy Vowers, owners of Aura Salon and Day Spa in Scottsdale, AZ.
Article

2016 Salon Today 200: Inventory Control

Stacey Soble | December 2, 2015

Inventory Contol is a balancing act. Run too low on product and you miss valuable sales, carry too much and you’re tying up money that could better be used elsewhere. The strongest salons master take tight control, while always creatively ...