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Salon and Spa Services

Service Spotlight: Diva for a Day

How can a free service help you grow your business? Plaza Salon in Bernardsville, New Jersey, has connected with the Diva for a Day Foundation, Inc., a national non-profit organization, to provide spa and hair services to select women battling cancer. The positive results invigorate and inspire clients and staff members alike.

Owner: Jessica Walker

Process: Potential Divas are nominated by friends and family and, if chosen, spend a day receiving a manicure, pedicure, facial, makeup application, blowout, lunch and flowers.

Salon Management

Owner's Corner: Breakroom Laboratory

At the beginning of the recession, Sherry Okamura, digital director for Urbaca Salon in Portland, Oregon, tried her hand at product development, throwing ingredients, essential oils and her hand-crafted concoctions on the breakroom table and inviting the salon’s team to give her feedback on a scale of one to 10 by writing on the bottles’ labels. “For almost a decade, Urbaca’s team members were my ‘skinny pigs,’ while I experimented with scented candles and hand lotions, then tested wax balms on their hair and skin,” says Okamura.

Salons of the Year

Announcing the 2015 Salons of the Year

Our 2015 Salons of the Year finalists showcase a new trend in salon decor where cool, clean and crisp design—punctuated with interesting pops of color through furniture and artwork—serve as the canvas for the artistry of hairdressing. The austere backdrop puts the client and her beauty metamorphosis on center stage.

Our Editors and Contributors

Pandora's Box of Social Media: 7 Things You Must Do

Odds are, everyone reading this has opened the Pandora’s Box of social media for their salon. It’s a mistake not to, because there are so many wonderful opportunities inside. However, oncethe box is open, you must be very careful to control what you let out. As a marketing consultant, I find myself spending more and more time helping people rein in many of the negative impacts of social media.

To help avoid letting loose all the evils of social media into your world, make sure you have these seven simple things under control.

Salon Management

Owner to Owner: Snapchat Management

As the director of technical and business development for Zano Salons, Sara Aikens’ biggest challenge is communicating a consistent message to employees at the salon’s four locations surrounding Naperville, Illinois. With 150 employees to motivate, manage and support, Aikens knows the best way to communicate with each one is with through the communication vehicle each individual interacts with best. 

Salon Business News

Day One ISBN 2015: Meeting the Needs of the Multi-Generational Workplace

THE EVENT:  The International SalonSpa Business Network (ISBN) annual conference is currently underway at the Ritz-Carlton on Amelia Island, Florida, May 3-May 5, 2015. New president of ISBN, Rhoda Olsen, the CEO of Great Clips, Inc., worked with her board members to identify a theme for the conference that impacts all businesses, not just salons, around the country---that of the multi-generational workplace. 

Our Editors and Contributors

Become a Habit Disruptor

We’re more than a quarter of the way through 2015, already 15 years into the 21st century, and while little, if any, of the technology promised to us on The Jetsons has been invented yet (hello flying cars!), we’re still hurtling toward the future – bigger, better, faster, smarter than ever before. Yet we still cling to old, comfortable habits, hesitant to even stick our toes in the water and try something new.

Salon and Spa Services

30 (Under 30 Minutes) Profit-Driving Express Salon Services

When a repressed economy encouraged clients to S-T-R-E-T-C-H their appointments, clever salon owners responded with strategies to capture lost revenue. Across the country, express-service menus popped up, encouraging add-on sales while helping penny-pinching clients continue to treat themselves with cost-effective salon and spa treatments.

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