We’re willing to bet “youthful glow” are two of the most-used words from clients describing what they want in a facial. The Spa at the Mandarin Oriental New York makes that the goal of the aptly named BioRadiance Facial aided by Amala products.
Our 2015 Salons of the Year finalists showcase a new trend in salon decor where cool, clean and crisp design—punctuated with interesting pops of color through furniture and artwork—serve as the canvas for the artistry of hairdressing. The austere backdrop puts the client and her beauty metamorphosis on center stage.
Odds are, everyone reading this has opened the Pandora’s Box of social media for their salon. It’s a mistake not to, because there are so many wonderful opportunities inside. However, oncethe box is open, you must be very careful to control what you let out. As a marketing consultant, I find myself spending more and more time helping people rein in many of the negative impacts of social media.
To help avoid letting loose all the evils of social media into your world, make sure you have these seven simple things under control.
As the director of technical and business development for Zano Salons, Sara Aikens’ biggest challenge is communicating a consistent message to employees at the salon’s four locations surrounding Naperville, Illinois. With 150 employees to motivate, manage and support, Aikens knows the best way to communicate with each one is with through the communication vehicle each individual interacts with best.
THE EVENT: The second day of the The International SalonSpa Business Network (ISBN)annual conference at the Ritz-Carlton on Amelia Island, Florida, May 3-May 5, 2015, further explored the way millennials are reshaping the workplace and offered strategies for how to inspire, manage and, sometimes, be managed by them.
THE EVENT:The International SalonSpa Business Network (ISBN) annual conference is currently underway at the Ritz-Carlton on Amelia Island, Florida, May 3-May 5, 2015. New president of ISBN, Rhoda Olsen, the CEO of Great Clips, Inc., worked with her board members to identify a theme for the conference that impacts all businesses, not just salons, around the country---that of the multi-generational workplace.
We’re more than a quarter of the way through 2015, already 15 years into the 21st century, and while little, if any, of the technology promised to us on The Jetsons has been invented yet (hello flying cars!), we’re still hurtling toward the future – bigger, better, faster, smarter than ever before. Yet we still cling to old, comfortable habits, hesitant to even stick our toes in the water and try something new.
When a repressed economy encouraged clients to S-T-R-E-T-C-H their appointments, clever salon owners responded with strategies to capture lost revenue. Across the country, express-service menus popped up, encouraging add-on sales while helping penny-pinching clients continue to treat themselves with cost-effective salon and spa treatments.
The list of famous folks that have Nancy Braun on speed dial is a long one. From Jane Fonda to Jessica Biel and beyond, Nancy’s paintbrush has swept beachy and buttery blonde on many a beautiful head. Despite the glamour and glitz of her work world, Braun remains humble and focused—a colorist with a mission to teach the fine art of balayage. A method of coloring that emerged in Paris in the 1970s; balayage is the French word for “to sweep,” referring to the way in which the color is applied.
After losing three great stylists to booth rental salons, Sheila Barco and Jen Tryon, owners of the employment-based Salon Rootz in Medina, Ohio, faced a dilemma.
“We decided we needed to protect the investment we had made in educating our staff,” says Barco. “So we either needed to stop educating our team, or create our own opportunity for free-spirited, successful stylists who were ready to be their own entrepreneurs without the overhead of opening a salon.”