Beauty Changes Lives Announces the Beauty Teams Presenting Runway Looks at the 2018 Beauty Changes Lives Experience
The Beauty Changes Lives Foundation returns to Chicago on April 30, 2018 to present the 6th annual Beauty Changes Lives Experience, the signature philanthropic event at America’s Beauty Show. Located within the Art Institute of Chicago Modern Art wing, this evening of fashion and fund-raising will feature eight leading professional beauty brands showcasing a NEXTGEN team who, along with their mentors, will interpret the theme “EXPOSED” in a runway expression done in hair, makeup and nails. The brands participating in this year’s Beauty Changes Lives Experience are: American Crew, CND, Matrix, Mizani, Pivot Point International, Redken, TIGI and Wella. Each has chosen a team of young beauty professionals or students who have been guided by master stylists and educators to represent the brand. The presenting teams will interpret the theme EXPOSED, “where superficiality and commercialism are discarded and the deep, true essence of the brand and what it stands for are divulged.” The theme was developed by Pivot Point International, the creative force behind the entire event.
Proceeds Work to Elevate Beauty Industry
The proceeds from the Beauty Changes Lives Foundation Experience at America’s Beauty Show work to elevate the perception of the beauty industry and provide educational scholarships for future beauty professionals. Supporting this endeavor are the companies who will serve as sponsors of the 2018 Experience, including Platinum sponsors: Bellus Academy and Wella; Silver sponsors American Crew, CND, Great Clips, KMS, Matrix, Mizani, MUD, Pivot Point, Pravana, Ratner Companies, and TIGI. Bronze sponsors include Associated Hair Care Professionals, Hattori Hanzo and Intelligent Nutrients. Event Advocates are Deva Curl and Wet Brush. The Beauty Changes Lives Foundation is grateful to all of these sponsors for their continued support of the efforts of the work of the Foundation. In addition, numerous Media Partners for the Beauty Changes Lives Experience and the Legacy Award dinner are assisting the Foundation by encouraging attendance and support.
Horst Rechelbacher To Be Remembered as 2018 Legacy Awardee
The April 30, 2018 Beauty Changes Lives Experience also includes an intimate Legacy Award dinner posthumously honoring Horst Rechelbacher, founder of Aveda and Intelligent Nutrients. Horst’s partner in life and business Kiran Stordalen and his daughter Nicole Thomas-Rechelbacher will accept the award honoring his life and contributions to beauty. The dinner proceeds the Beauty Changes Lives Experience.
Tickets Are Limited and On Sale Now
Tickets for the Beauty Changes Lives Experience are now available exclusively on the Beauty Changes Lives site (beautychangeslives.org) for both the Legacy Award dinner and the Beauty Changes Lives Experience. Companies and beauty professionals are encouraged to order the limited tickets for both events as soon as possible.
About the Beauty Changes Lives Foundation: With a mission to elevate, educate and empower, Beauty Changes Lives is uniting the industry and building awareness of the extraordinary career opportunities in the beauty, wellness and massage therapy industries. Learn more at www.beautychangeslives.org
About America's Beauty Show by Cosmetologists Chicago: America’s Beauty Show (ABS) is owned and produced by Cosmetologists Chicago® (CC), an association with more than 15,000 members. With more than 70,000 salon professionals and owners, aspiring students and teachers, headliners and educators, leading product manufacturers and distributor personnel showing their latest products and distributors, America’s Beauty Show is the destination for the beauty industry. www.americasbeautyshow.com.
About Pivot Point International: At Pivot Point International, we believe it’s our responsibility to evolve hair and beauty education, continuously challenging the status quo. For 55 years, our ongoing commitment to developing best-in-class educational content has helped our learners create sustainable careers. We know what drives beauty professionals to succeed, and we provide them the education, tools and a community in which to thrive. Founded by Leo Passage in 1962, Pivot Point remains committed to his legacy of empowering learners, having fostered more than 1 million professional careers on six continents. Visit pivot-point.com
Originally posted on Modern Salon.